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During last weeks blizzard that struck the U.S. Northeast, folks were advised to stay at home and driver’s were asked to only go out if absolutely necessary. But New York Times contributor Eza Dyer didn’t want to waste a minute trapped in doors. After all, he had an exotic R8 sports car on loan from Audi.
And not just any R8, but a top-of-the-line 5.2-liter V10.
Dyer decided to do a little Holiday shopping when only snow plows were out to fetch a few “necessities” like reindeer antlers for his dog and some new linens from Bed, Bath & Beyond.
It’s well worth the watch, if only to see such a high priced exotic performing admirably in such harsh weather. Dyer’s comments aren’t all that valid, as he mocks those who don’t have AWD. Although we are thankful he pointed out that the winter tires had a great deal to do with the car’s winter capability. Audi’s quattro system may be good, but it’s not going to do much in a blizzard if you’re rolling on high performance summer tires.
Audi has just released pricing for the new V10-powered R8 in the U.S. The 525hp exotic will start at $146,000 with a six-speed manual transmission and $155,100 for Audi’s R-tronic auto-box with paddle shifters.
The 4.2-liter V8 model will continue to be offered at a starting price of $114,200.
Standard equipment on the new R8 5.2 FSI includes a rear-biased quattro all-wheel drive system Audi magnetic ride, navigation, a 465-watt Bang & Olufsen Sound System, Audi parking system with backup camera, and 10-way heated sport seats. This is on top of the amazing V10 engine with 525hp and 391 ft-lbs of torque.
The 2010 R8 V10 will also be offered in an exclusive color: Sepang Blue pearl effect.
“The R8 is a proven worldwide success story for Audi,” said Johan de Nysschen, President, Audi of America. “The positive effects of the vehicle on dealers, customers, and Audi fans alike have exceeded all expectations. The addition of the V10-powered R8 5.2 FSI quattro adds further equity into the already sought-after R8 nameplate and the Audi brand.”
Today the first two U.S.-spec 2010 Audi R8 5.2 FSI models were delivered to the winning bidders at the 2009 Boca Raton Concours d’ Elegance charity auction back in February. Two two models sold for a combined $850,000, with all the proceeds going to the Boys & Girls Clubs of Broward County, Fla.
Official release after the jump:
While Audi has made no secret that it will be releasing a convertible version of its V10-powered R8 at the Frankfurt Auto Show, the German luxury car maker has kept the car under wraps. Even the test mules spotted lapping the Nürburgring were well-masked.
Now, thanks to the intrepid reporters at U.K.’s AutoExpress we may just have an accurate idea of what the drop-top 2010 Audi R8 Spider/Cabriolet/Roadster will look like. These spy photos photos were taken during shooting of an upcoming sequel to the popular Iron Man movie.
If you recall from the first flick actor Robert Downey Jr. had an Audi R8 in his stable of cars, and if you look closely at these photos you’ll see Downey behind the wheel.
The car is expected to keep the same 525hp, V10 engine as the new coupe but be slightly slower due to the extra weight added to help stiffen up the roofless chassis. In terms of design changes, we can see that the side blades have been removed, showing a more sculpted side to the car, while the rear clamshell gets some aggressive renting.
The R8 Roadster will be officially unveiled at the Frankfurt Auto Show this September.
GALLERY: Audi R8 Convertible
The latest brilliant commercial from Audi
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This is the latest installment in Audi’s brilliant marketing campaign that mocks other car makers and positions the brand as an alternative to traditional luxury vehicles.
For the new 525hp 5.2-liter V-10-powered R8, the setting is Maranello, Italy – the home of Ferrari. When positioning itself as a luxury brand, Audi takes on the Germans (or even the Japanese), but when competing in the exotic car arena there is no place quite like Italy.
And in a move that is almost blasphemous, the R8 is painted bright red. Needless to say the Italians are not amused and promptly chase the German exotic out of town.
Whenever you go to an auto show, a fun game to play is figuring out which vehicle, of the hundreds on display, that you would take home if you could. While visiting the Canadian International Auto Show in Toronto, we narrowed down our choices to two stunning vehicles.
Ferrari F430 Scuderia Spider 16M
You have to love the Scuderia and we have never seen a screaming yellow Scuderia Spider, so this vehicle immediately caught our attention. With 510hp and the fastest shift times of any street-legal car in the world, the Scuderia Spider 16M is a top pick. What we don’t like, however, is that the car really is a sell-out. Sure it’s significantly lighter then a regular F430 Spider, but it’s also significantly heavier than an F430 Scuderia coupe.
Audi R8 5.2 V10
No one on staff here at AutoGuide has driven the new V10-powered R8, but as we love the standard 420hp model, we figure the addition of 105hp can only make it that much better. We’ve also never seen it in the stunning blue color. Sure it isn’t about to have the driving dynamics of the Scuderia Spider but it would also make for a better car for regular use. Besides, even if the Scuderia Spider was faster on a track, we’d just feel like poseurs for not driving the coupe.
Our Choice: The Audi R8 5.2