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Japanese automaker Acura has a huge involvement with the upcoming Avengers movie, which already looks to be a hit based on trailers and previews. We got a hint that Acura would be the official automotive partner for the movie when we spotted the Stark Industries Acura Super Car earlier this year.
It appears that the super car is a one-off Acura NSX Roadster and the Japanese automaker stressed that it was “created specifically for the film.” We still have belief that a convertible variant of the new NSX is in the works, especially since NSX Spider patent pending images were leaked.
Besides the NSX, Acura will also have its MDX, ZDX, RDX, and TL starring in the film. Acura will also be launching an online game that will net players movie tickets, flashlights, and a trip to New York City.
Check out the commercial for the new 2013 Acura RDX, where the car’s GPS helps point the drivers to safety in the midst of an epic super hero battle royale. For more information on the 2013 Acura RDX check out our review right here.
Other Acura vehicles are expected to be in the movie, including an NSX convertible prototype being driven by none other than Tony Stark.
You can watch the whole commercial below.
Spy photos taken at the set of the upcoming Avengers movie is providing us with a glimpse of a future Acura sports car, driven by Robert Downey Junior who plays Iron Man, Tony Stark.
According to AutoExpress, this vehicle points the way for the future NSX successor. Honda‘s previous plans to develop a new front engine V10 supercar, the Honda HSV-010 GT, were thwarted by economic recession. Honda later salvaged the project and shifted its efforts to bring the HSV-010 to Japan’s Super GT racing series.
Undeterred, Honda president and CEO Takanobu Ito wants a production halo to boost Acura’s relevance in the industry. Rumors suggest that the NSX successor will be based on a lightweight aluminum chassis, receiving power from a V6 engine as well as an advanced hybrid drivetrain. The combustion engine will drive the rear wheels while electric motors drive the front.
Pricing for the NSX successor are expected to be along the lines of $80,000 to $100,000, placing it squarely against its fellow countryman, Nissan GT-R, as well as foreign rivals like the Porsche 911, Audi R8, Aston Martin V8 Vantage and Chevrolet Corvette.
No word on the release date, but you can count on Honda taking a number of years before making an official announcement.