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The AutoGuide News Blog is your source for breaking stories from the auto industry. Delivering news immediately, the AutoGuide Blog is constantly updated with the latest information, photos and video from manufacturers, auto shows, the aftermarket and professional racing.
 |  Aug 12 2013, 9:02 AM

buying-a-new-car

According to a new study, the 55-to-64-year-old age group is most likely to purchase a new car.

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 |  May 04 2012, 4:45 PM

While automakers are targeting younger demographics with flashy marketing campaigns, they ought to be appealing to more adult sensibilities because baby boomers make up more than half of the car buying market today. 

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