BFGoodrich Tires Launches “Bolt On” Ad Campaign Inspired by the Animal Kingdom [video]

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BFGoodrich Tires, a company well known for its innovative and action-packed TV commercials, has drawn inspiration from the animal kingdom for its latest “Bolt On” ad campaign.  As you’ll see in the video (after the jump), in the first installment it’s the grip of a tree frog that’s used to illustrate BFG’s point about bolting… Continue Reading...

Ford Racing Mustang Challenge Launches Driver Shootout

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If you’re a weekend racer dreaming of moving up to a Pro series, here’s your chance. Thanks to the Ford Racing Mustang Challenge and BFGoodrich Tires, you could win a seat in a Mustang Challenge race simply by entering their contest at http://mustangchallenge.com/drivershootout/ The Mustang Challenge Driver Shootout will put one driver behind the wheel… Continue Reading...

BFGoodrich to Award SCCA Nationals Winners With a Seat Behind the Wheel at the Baja 1000

BFGoodrich to Award SCCA Nationals Winners With a Seat Behind the Wheel at the Baja 1000
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BFGoodrich Tires has long had a passion for racing, both on the tarmac and in the dirt. In a unique move linking their on-road and off-road interests, BFG has just announced an expanded contingency program for five classes in the 2010 Sports Car Club of America (SCCA) National Championship Runoffs. This program offers SCCA competitors the… Continue Reading...