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You wanted to stand out from all those silver cars on the road… that’s why you went with white. Guess what? A lot of other people all over the world had the same thought, and the result is that white has overtaken silver has the most popular color for cars.
According to paint supplier PPG, white vehicles made up 21 percent of all new cars sold for the 2011 model year. Silver came in second with 20 percent, but so did black, forming a two-way tie for the most popular color worldwide.
Breaking it down into markets, you can see how the numbers change up. New car buyers in Asia bought 25 percent of new cars in silver, followed by white at 23 percent, black at 17 percent and red at 10 percent. In Europe, 26 percent of buyers went with black, followed by white at 19 percent and silver at 16 percent. Looking at North America, 20 percent of 2011 models purchased were white, 19 percent were silver and 18 percent were black.
In their polling studies, PPG also found that 77 percent of new car buyers said color was a factor in their decision to purchase a certain vehicle, while 48 percent said they generally choose products based on color. Going further, 31 percent said they would pay a premium for the ideal vehicle color. Are you surprised that color is a major factor in our buying habits? You shouldn’t be. “Color is one of the most basic means of human expression,” said Jane E. Harrington, PPG manager, color styling, automotive coatings. “The palette of colors being developed for the automotive segment is being influenced by culture, nature, fashion, interior design, media, auto shows, color popularity and new pigment technology.”
Ford’s Australian high performance FPV division Black Concept sedan has been given the green light for production after their a concept version was unveiled last month at the 2011 Australian Auto Show.
Following the excitement and positive feedback received at the show, the company decided to produce the car. The concept is based on FPV’s existing Falcon-based muscle sedan. The production carwill be sporting a unique version of the Mustang Boss’ 5.0-liter V8, mated to an Eaton supercharger, producing 449-hp and 420 lb-ft of torque.
The FPV GT Black Concept sported a black paint finish, 19-inch black alloy wheels, black tailpipes and a track-tuned suspension. Stopping the GT will be easy because it comes equipped with six-piston front and four-piston rear brake setup. On the inside, there’s a display screen with a reverse camera and, you guessed it, black leather. Unfortunately only 125 of these stealth bombers will be made, so Aussie buyers will have to act quickly. It has not been confirmed as to whether all of these performance accessories will make it to the production vehicle, but FPV has said that some pieces will appear on the production vehicle.
Gallery: Ford FPV Black Concept
[Source: Motor Authority]