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 |  Jan 15 2014, 4:31 PM


While the 2015 BMW M3 and M4 made their North America debut at this year’s Detroit Auto Show, the 4 Series convertible is still left out in the cold.

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 |  Nov 20 2013, 1:18 PM


Dropping its top for the bright Hollywood lights, the BMW 4 Series convertible has made its official worldwide debut at the 2013 Los Angeles Auto Show.

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 |  Nov 08 2013, 8:32 AM


BMW has announced its lineup of cars heading to the 2013 Los Angeles Auto Show, including the world premiere of the 4 Series Convertible and the U.S. debut of the i3 and i8 models.

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 |  Oct 13 2013, 10:39 AM


The BMW 4 Series convertible variant has been revealed in full, ahead of a planned debut at the LA Auto Show in a few weeks time.

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 |  Oct 08 2013, 7:52 PM


Photos of the production BMW 4 Series convertible have leaked onto the Internet.

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 |  Aug 07 2013, 3:31 PM


The BMW 4 Series convertible is expected to go into production towards the end of this year, and recent spy photos caught it with its top down.

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 |  Jun 25 2013, 8:28 PM


Now that the BMW 4 Series coupe has been officially revealed, the German automaker has little reason to hide its convertible variant behind heavy camouflage.

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 |  Mar 19 2013, 11:01 AM

bmw 4 cab 3 copy-main

We’ve recently spotted quite a few BMWs being tested in the snow, and it makes sense, the German company wants to make sure its vehicles can handle any climate. Which brings us to these spy photos of a BMW 4 Series convertible getting it on without a top, in the cold.

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 |  Dec 15 2011, 7:37 AM

2012 BMW 4 Series Convertible Front 3-4.jpg

With the recent launch (and first drive) of the BMW 3 Series sedan, we now have these spy photos to show of the convertible version. Unlike its counterpart, however, both the coupe and convertible are expected to wear a “4 Series” badge as part of a new model naming structure that BMW is following.

As is obvious from the photos, BMW is sticking to the folding hard top design, which first appeared in the 3 Series convertible on the current model.

When it hits production look for a car that is slightly longer and wider than its predecessor, with a familiar turbocharged inline-six in the 435i model making 306-hp and 295 lb-ft of torque, while a 428i model will trade its six cylinder engine for a new turbocharged 2.0-liter unit making 245 hp and 260 lb-ft of torque.

An M version is expected to arrive later in the production cycle.

GALLERY: BMW 4 Series Convertible

2012 BMW 4 Series Convertible Back 3-4.jpg2012 BMW 4 Series Convertible Driving Away.jpg2012 BMW 4 Series Convertible Driving.jpg2012 BMW 4 Series Convertible Front 3-4.jpg2012 BMW 4 Series Convertible Side.jpg2012 BMW 4 Series Convertible back.jpg

Read AutoGuide’s 2012 BMW 328i Review Here

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 |  Aug 08 2011, 8:45 AM

BMW is reportedly moving ahead with plans to modify its current naming structure, starting with the next-generation 1 Series. That car will be front-drive only, while what we currently know as the 1 Series (the Coupe and Convertible) will be rebadged as 2 Series models. But that’s not all.

Starting with the next-generation 3 Series, the two-door models will instead wear 4 Series badges. This new badge strategy is already in place in BMW’s upper range of models with the 5 Series sedans, the 6 Series coupe and convertible and the 7 Series sedan.

There will, however, be one exception: BMW’s M division. While we wondered what would become of the M3′s fate when this new first emerged several weeks back, the latest info suggests the current M naming strategy will stick around. This makes sense from a certain branding perspective, but it also seems idiotic by another, with the M-tuned 4 Series being called the M3. Strange.

[Source: Car & Driver]

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 |  Jun 14 2011, 8:12 AM

Brand equity can take decades to build up. It’s the sign of a business model that worked and has continued to work. So when you’ve got a name like the Big Mac you don’t just toss it aside. That is, unless you’re BMW. A new report suggests the German automaker will re-badge its 3 Series as the 4 Series.

Surely the folks from Bavaria haven’t lost all their German sensibilities you must be asking yourself? And you’d be right. The 3 Series sedan will in fact carry on badge. The coupe and convertible models will, however, become 4 Series models.

This fits with BMW’s 5 Series and 6 Series division, plus it apes similar badging strategies by Audi, with the A4/A5 and Mercedes-Benz with the C-Class/E-Class Coupe.

In addition, BMW will also adjust its numbering system for the 1 Series. As has been reported in the past, the hatchback models will retain the 1 Series badge (and will likely only be front-wheel drive), while the next-generation 1 Series coupe and convertible will instead be 2 Series versions.

A carefully thought out marketing strategy perhaps, but has BMW tossed out one good brand in the process? What about the M3?

[Source: CAR]


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