1977 Lotus Esprit ‘007 Submarine’ Heading to RM Auctions

1977 Lotus Esprit ‘007 Submarine’ Heading to RM Auctions
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As if a standard Lotus Esprit crossing the auction block isn’t rare enough, this one is a definite one-of-a-kind after starring in the James Bond 007 flick The Spy Who Loved Me. Continue Reading...

Land Rover Defender Appearing in Upcoming Bond Movie

Land Rover Defender Appearing in Upcoming Bond Movie
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James Bond hasn’t graced the silver screen in a while but details for the upcoming movie, Skyfall, are trickling out. In addition to the previously mentioned Range Rover Evoque and Aston Martin DB5 that will be making an appearance, we can now confirm that the Land Rover Defender will also star in the new film. Naomi… Continue Reading...

Hyundai Wants A More Emotional Bond With U.S Buyers

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Hyundai Wants A More Emotional Bond With U.S Buyers
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Hyundai’s new U.S marketing chief wants to improve customer perception brand by improving quality and design to enhance the consumers on a more emotional level. Consumers have traditionally turned to Hyundai because of practical attributes such as value, warranty and fuel economy. However, Hyundai has expanded its U.S linup in recent years to include premium… Continue Reading...