After the success of Ford’s 2008 Mustang Cobra Jet, Ford announced at the 2009 Specialty Equipment Manufacturers Association (SEMA) Show the return of the car for 2010. In a “SEMA Special” silver with a charcoal Cobra Jet graphics package, the new turnkey race car is ready for NHRA competition.

“The 2008 Cobra Jet was a great car, it did everything we wanted it to do,” said Brian Wolfe, director, Ford North American Motorsports. “We’re really proud of the car, but then again we’re always trying to make the next one better. With the 2010 Cobra Jet, we had the luxury of a longer development cycle and the result is absolutely stunning. Where the 2008 Cobra Jet was an extremely potent starting point for NHRA Stock competition, the 2010 will enhance the car further. We are all excited to see the new Cobra Jet in competition.”

The new model uses a 425-hp supercharged 5.4-liter V8 direct from the Ford Racing Performance Parts catalog. Ford also plans to make another engine available, with an aluminum block and 475-hp. A six-speed manual transmission (the same found in the ‘08 model) will be standard equipment, however, there will be an option to upgrade to a 5-speed Liberty manual unit or a race-spec auto-box. In addition, the Cobra Jet will get an NHRA certified roll cage and lightweight racing brakes. The car will also get launch control.

Only 50 2010 CJs will be built.

GALLERY: 2010 Ford Mustang Cobra Jet

Official release after the jump:

PRESS RELEASE

2010 COBRA JET MUSTANG CONTINUES THE EVOLUTION OF TURNKEY RACE CAR PROGRAM

2010 Ford Mustang Cobra Jet

LAS VEGAS, Nov. 3, 2009 – Since its victorious introduction at the NHRA Winternationals in 1968, Ford’s Cobra Jet Mustang has created a legacy of power, performance and triumph.

The 40th Anniversary 2008 Cobra Jet Mustang lived up to the legend of the original, duplicating the NHRA Winternationals victory in 2009 and dominating drag strips across the land.

Today, Ford Racing unveiled the 2010 Cobra Jet Mustang at the Specialty Equipment Market Association (SEMA) show, which marks the continued evolution of the CJ as a factory-produced turnkey race car. In honor of the SEMA introduction, Ford Racing built and unveiled a one-of-a-kind “SEMA Special” silver Cobra Jet complete with a charcoal Cobra Jet graphics package.

“The 2008 Cobra Jet was a great car, it did everything we wanted it to do,” said Brian Wolfe, director, Ford North American Motorsports. “We’re really proud of the car, but then again we’re always trying to make the next one better.

“With the 2010 Cobra Jet, we had the luxury of a longer development cycle and the result is absolutely stunning. Where the 2008 Cobra Jet was an extremely potent starting point for NHRA Stock competition, the 2010 will enhance the car further. We are all excited to see the new Cobra Jet in competition.”

For decades, the Mustang has been the preeminent car in many forms of racing, including drag racing. The 2008 Cobra Jet Mustang added to that legacy this season with high- profile wins at the NHRA Winternationals and U.S. Nationals, and by setting numerous track records across the country.

The 2010 Cobra Jet, like its predecessor, is a factory-built race car that is intended for NHRA Stock and Super Stock racing. The goal for the 2010 Cobra Jet was to enhance the race features to further make its own place in NHRA history. The 2010 CJ will come with all of the features of the 2008 car with enhancements that include options for a full race-prepared automatic or manual transmission, drag race-specific shocks and springs, manual steering and brakes, 8.50 certified rollcage, and an Aeromitive return-style fuel system with trunk-mounted fuel cell.

Additionally Ford Racing engineers have developed for the 2010 Cobra Jet a factory-first launch control/rev limiter that will allow drivers to preset the rpm after they stage the car. When they are ready to leave, all they do is put the throttle pedal to the floor; they don’t have the engine speed to free rev. Previously, the launch control/rev limiter was only available as an aftermarket option.

Much like Ford Racing’s previous Mustang FR500S race car, the Cobra Jet Mustang will get its start at the Auto Alliance International (AAI) assembly plant in Flat Rock, Mich. The entire 50-car run of 2010 Cobra Jets will be built on the same production line that produces the 2010 Ford Mustang production car. Production of Cobra Jets will commence in January, with delivery of all vehicles expected in the first quarter of 2010.

All of the additional parts and pieces for the CJ can be found in the Ford Performance Parts catalog. And since the Cobra Jet is produced from a base V-6 Mustang, any consumer can turn his Mustang into a Cobra Jet by purchasing the parts from the Ford Performance Parts catalog.

The 2010 CJ car features a choice for customers between two supercharged engines or three normally aspirated engines (pending NHRA approval). These options will allow the Cobra Jet to be eligible for more classes in the NHRA, as well as competition with other sanctioning bodies, including NMRA, NMCA, PSCA and IHRA.

All 50 of the 2010 Cobra Jet Mustangs have already been ordered by Ford dealers for delivery to customers. For those customers who missed out on the limited run of 2010 Cobra Jets, Ford Racing has set a goal to provide future versions of the Cobra Jet.

Ford has officially unveiled the first of the 2010 Mustang race cars that will join the NASCAR Nationwide Series. The car was revealed at Roush Fenway Racing headquarters in Concord, N.C., which it was also announced that 2008 Truck Series Rookie of the Year Colin Braun would drive the No. 16 Con-way Freight Mustang.

The car will enter NASCAR for the first time in July 2010 at Daytona International Speedway.

Ovalo, Texas native Braun moves up to the Nationwide Series after running in the truck series, and his Con-way Freight sponsor comes with him. “I’m so happy that Con-way Freight decided to move up with me to the Nationwide Series for 2010,” Braun said. “They have been a great sponsor for the past two years in the truck series so it means a lot to me that they will continue to support me in the future. I’m also looking forward to driving a Mustang next year. I’ve always thought they are such incredible cars, but have never owned one. Maybe when I win my first race the guys at Ford will want to give me one of my own.”

“This truly marks the start of the next era of Mustang racing,” said Brian Wolfe, director of Ford North America Motorsports. “We fully expect this Mustang, with drivers like Colin behind the wheel, to start to enjoy the kind of success so many other Mustang racing programs have enjoyed throughout the last four decades. Mustang is a proud and historic brand for Ford. This is a car born to race, and NASCAR is the next logical step for its racing pedigree.”

Currently the Mustang competes in numerous other professional motorsports including the NHRA Funny Car and Pro Stock divisions, the Grand-Am KONI Challenge, SCCA World Challenge and the Mustang Challenge Series.

GALLERY: NASCAR Nationwide Series 2010 Mustang

Official release after the jump:

FORD, ROUSH FENWAY RACING, AND CON-WAY FREIGHT UNVEIL NEW 2010 NATIONWIDE MUSTANG

Truck Series 2008 Rookie of the Year Colin Braun Will Drive the No. 16 Con-way Freight Mustang

CONCORD, N.C., October 13, 2009 – A new era of Mustang racing rolled out here today, piloted by an All-American driver and with a returning sponsor familiar to loyal NASCAR fans.

Three major events were rolled into one today as Ford teamed up with Roush Fenway Racing and Con-way Freight to unveil the No. 16 Con-way Freight Mustang with driver Colin Braun at Roush Fenway Racing headquarters in Concord, N.C.

Ford announced in July that Mustang, the iconic pony car that has raced for all 45 years of its existence, would compete in the NASCAR Nationwide Series beginning in July 2010 when a limited rollout of NASCAR’s new car begins at Daytona International Speedway. Today marked the first time the NASCAR Mustang was seen in public.

Braun, 21, a native of Ovalo, Texas, will make the move from the NASCAR Camping World Truck Series, where he was the 2008 Raybestos Rookie of the Year, to a full-time Nationwide program next season, along with Con-way Freight, which has been his sponsor for the last two years. Roush Fenway and Con-way Freight recently agreed on a contract extension to remain as a primary sponsor for 18 Nationwide races within the organization.

“I’m so happy that Con-way Freight decided to move up with me to the Nationwide Series for 2010,” Braun said. “They have been a great sponsor for the past two years in the truck series so it means a lot to me that they will continue to support me in the future. I’m also looking forward to driving a Mustang next year. I’ve always thought they are such incredible cars, but have never owned one. Maybe when I win my first race the guys at Ford will want to give me one of my own.”

Mustang has a storied history in motorsports and can claim more than 2,000 professional race wins worldwide. Its iconic standing in the auto industry aside, Mustang brings a breath of fresh air and new sense of excitement to the NASCAR Nationwide Series.

“This truly marks the start of the next era of Mustang racing,” said Brian Wolfe, director, Ford North America Motorsports. “We fully expect this Mustang, with drivers like Colin behind the wheel, to start to enjoy the kind of success so many other Mustang racing programs have enjoyed throughout the last four decades.

“Mustang is a proud and historic brand for Ford. This is a car born to race, and NASCAR is the next logical step for its racing pedigree.”

Braun and Con-way Freight have had good success together and are experiencing a breakout season in 2009. Braun started the season by capturing his first of his three poles to date in the season-opening race at Daytona, and followed that up with his first NASCAR win, which came at Michigan International Speedway in June. He finished 13th in the point standings last year and currently sits seventh with five races remaining this season.

“We’re excited to help unveil the 2010 NASCAR Nationwide Mustang, and to announce Con-way Freight’s first-ever sponsorship in the Nationwide Series,” said John G. Labrie, president, Con-way Freight. “The opportunity to continue working with Ford, Roush Fenway Racing and Colin Braun is a great one for us. Colin’s talent on the track and competitive spirit remind us of our more than 20,000 employees and the commitment they bring to their jobs every day. All of us at Con-way Freight look forward to supporting Colin all the way to another Rookie of the Year win in 2010.”

Con-way Freight’s first venture into racing took place in 2005. In 2006, the company rebranded and changed its name, and a racing sponsorship provided an ideal opportunity to build awareness of the Con-way Freight brand in an entertaining and exciting way for both customers and employees.

“Through the first five years of Con-way Racing, we saw that the program was a huge win for Con-way Freight and our customers, so we made the decision to move forward with a new affiliation with Ford, Roush Fenway Racing and Colin Braun,” said Bill Wynne, vice president of marketing, Con-way Freight. “We’ve seen tremendous rewards from those relationships, and that’s why we’re here today to announce a new era of Con-way Racing action in the NASCAR Nationwide Series.”

Mustang currently competes professionally in the NHRA Funny Car and Pro Stock divisions and places like the Grand-Am KONI Challenge, SCCA World Challenge, and the Mustang Challenge Series. In addition, thousands of Mustangs see action by grassroots racers at road courses and drag strips all across America.

“I have been a Mustang owner and enthusiast for many years myself so this is an exciting day to see this car racing in NASCAR,” said car owner Jack Roush. “My teams have won several road racing championships over the years in Mustangs, and I look forward to winning more with Colin, Carl (Edwards) and Ricky (Stenhouse, Jr.). With the continued support of Ford and Con-way Freight we plan to give Colin the opportunity for his second Rookie of the Year title in NASCAR, and ultimately a Nationwide Series championship.”

Overall, Roush Fenway Racing has the most all-time victories in the NASCAR Nationwide Series with 107 and two driver championships, courtesy of Greg Biffle (2002) and Carl Edwards (2007).

After the success of Ford’s 2008 Mustang Cobra Jet, the company has announced plans to bring back the factory drag racer using the new 2010 platform.

The new model will use a 425hp supercharged 5.4-liter V8 direct from the Ford Racing Performance Parts catalog. Ford also plans to make another engine available, with an aluminum block and 475hp. A six-speed manual transmission (the same found in the ’08 model) will be standard equipment, however, there will be an option to upgrade to a 5-speed Liberty manual unit or a race-spec auto-box.

In addition, the Cobra Jet will get an NHRA certified roll cage and lightweight racing brakes.

“I’ve said from my first day in this job that I wanted Ford Racing to continue to be a ‘racer-friendly’ organization,” said Ford Racing boss Brian Wolfe. “That’s why we take great pride in being one of only two car companies worldwide that builds ready-to-race cars and sells them as part of our performance parts offerings.”

The 2010 Cobra Jet comes hot on the heels of the 2008 model (pictured above), which was created to celebrate the 40th anniversary of the original.

Only 50 Cobra Jets will be built, the exact number required by the NHRA in order for the vehicles to run in the series.

Pricing is expected to be in the $75,000 range with production in the Fall for delivery early 2010.

Official release after the jump:

PRESS RELEASE:

Milan, Mich. – The 40th Anniversary 2008 Mustang Cobra Jet more than lived up to its billing, joining its historic predecessor-the original 1968 Cobra Jet in winning its inaugural race at the NHRA Winternationals in Pomona, Calif. Now, Ford Racing is ready to update the latest Cobra Jet, and is announcing plans to build a 2010 version of the CJ. The announcement was officially made today at the National Mustang Racing Association event in Milan.

A little more than a year ago, Ford Racing announced plans to build a modern edition of the Cobra Jet. The limited run of 50 cars sold in less than two weeks, even before the first car was built. Once again Ford Racing will produce a limited run of 50 2010 Mustang CJs, the minimum number that must be produced in order to receive clearance from NHRA for competition.

Exact specifications are being finalized, but the initial plan is for the ’10 Cobra Jet to have a 425-hp 5.4-liter supercharged engine from the Ford Racing Performance Parts catalog, but with an option to upgrade to an estimated 475-hp aluminum block engine. Likewise the 6-speed manual transmission that was available in the ’08 Cobra Jet will be standard, but an option to upgrade to 5-speed Liberty manual transmission or a race prepped automatic transmission will be available. Other ’10 Mustang Cobra Jet upgrades include an 8.50et NHRA certified roll cage and lightweight racing brakes.

“I’ve said from my first day in this job that I wanted Ford Racing to continue to be a ‘racer-friendly’ organization,” said Wolfe. “That’s why we take great pride in being one of only two car companies worldwide that builds ready-to-race cars and sells them as part of our performance parts offerings.”

Component testing is underway and base pricing will be less than $75,000. Production is expected to begin during the fourth quarter with delivery expected in early 2010. Sportsmen racers interested in placing a pre-order for the ’10 Cobra Jet should contact their local Ford Dealership.

In an attempt to drum-up interest in the launch of the Fiesta in North America, Ford is putting on a serious publicity stunt by running two 800 horsepower versions of the economy car in the legendary Pikes Peak race.

Ford is eager to appeal not just to econonomically-minded individuals with the Fiesta sub-compact, but also to enthusiasts as it attempts to set a Pike Peak record with a sub-10 minute run up the mountain.

To do this not only will Olsbergs Motor Sport Evolution race team owner Andreas Eriksson be piloting one of the turbocharged 2.0-liter four-cylinder Fiesta racers, but so will rally legend Marcus Grönholm. In World Rally Championship competition Grönholm has won 30 races and clinched the championship twice. 

Both Eriksson and Grönholm will certainly need all 800 horses when they take on the 12.4-mile, 156-turn dirt and tarmac climb on July 19th.

“We’re pleased to have a top independent team like Olsbergs MSE coming to the U.S. with their Fiesta Rallycross cars to take on the challenge of Pike’s Peak,” said Brian Wolfe, director, Ford North America Motorsports. “This will be a great chance for enthusiasts here to see in this unique setting what a lot of the rest of the world is already talking about – that the Fiesta is a great road car and a great race car.”

Ford Motor Company’s director of Global Motorsport Business Development, Jost Capito, said: “The Pike’s Peak event is another step forward for the new Ford Fiesta as a core vehicle in Ford’s future global motorsport aspirations. We’re looking forward to seeing Andreas and Marcus in action on this unique event.”

GALLERY: Olsbergs Motor Sport Evolution Ford Fiesta Rallycross

Official release after the jump:

-Fiesta to make its U.S. motorsport debut by the Olsbergs Motor Sport Evolution race team as it brings two Fiesta Rallycross cars for competition at Pike’s Peak International Hill Climb in July.

-High-profile event for Fiesta helps brand grow awareness among U.S. racing and performance enthusiasts.

The new Ford Fiesta may not be hitting the streets of America officially until next year, but high-performance motorsport examples of the car will make their U.S. racing debut this summer when the Olsberg Motor Sport Evolution team from Sweden, managed by Andreas Eriksson, brings two new Fiesta Rallycross cars to compete in the annual Pike’s Peak International Hill Climb in Colorado on July 19.

“The new Fiesta is an engaging, fun to drive car that is off to a very successful start in Europe and Asia,” said Jim Farley, Group Vice President, Ford Global Marketing and Communications. “Thanks to Andreas Eriksson, we’re able to introduce the Fiesta to racing fans in the U.S. ahead of its launch in 2010.”

The Pike’s Peak International Hill Climb dates back to 1916, and is the second oldest motor sports event in America, taking its name from the famous mountain peak that towers above Colorado Springs in the Rocky Mountains and is often referred to as ‘The Race to the Clouds.”

Ford cars have been at Pike’s Peak since the very first race in 1916, when four Ford-powered cars competed. In 1922, Ford scored its first victory when Noel Bullock took his 179ci, OHV, 50 hp Ford Special, nicknamed “Tin Lizzy” by the other competitors, to a surprise victory in the time of 19:50.9.

The two Fiestas will be driven by Eriksson and rally legend Marcus Grönholm in the ‘Unlimited Class’ at Pike’s Peak, in an attempt to be the first team to break the 10-minute mark over the 12.4-mile, 156-turn pavement and gravel course.

Andreas Eriksson, 35, is a four-time Swedish rally champion, with multiple Rallycross victories, and Marcus Grönholm, 41, is one of World Rallying’s greatest drivers, with two world championships and 30 WRC victories on his resume.

“We’re pleased to have a top independent team like Olsbergs MSE coming to the U.S. with their Fiesta Rallycross cars to take on the challenge of Pike’s Peak,” said Brian Wolfe, director, Ford North America Motorsports. “This will be a great chance for enthusiasts here to see in this unique setting what a lot of the rest of the world is already talking about – that the Fiesta is a great road car and a great race car.”

Ford Motor Company’s director of Global Motorsport Business Development, Jost Capito, said: “The Pike’s Peak event is another step forward for the new Ford Fiesta as a core vehicle in Ford’s future global motorsport aspirations. We’re looking forward to seeing Andreas and Marcus in action on this unique event.”

After finishing second in the Swedish championship last year, Olsberg’s MSE team debuted its new Fiesta Rallycross car for this season’s Swedish and European Rallycross championships, and it scored its first victory in just its second European championship event in Portugal this past month.

The Olsbergs MSE Fiesta Rallycross car is based on both the Fiesta hatchback model road cars. The all-wheel-drive Fiestas are powered by a 2.0-liter Duratec Ford engine capable of more than 800 horsepower.

The Fiesta Rallycross car’s suspension system is the result of collaboration between Olsbergs Motor Sport Evolution, Öhlins and Ford of Europe’s Team RS engineers, who are responsible for Ford’s FIA World Rally Championship program.

“We worked night and day all winter to get the Fiesta ready on time for the European championships, and it was great to see it score a hard-earned victory in Portugal at the start of May,” said Eriksson. “We are excited to be bringing the car to Pike’s Peak and to be able to see what it can do in such a unique competition. It’s a legendary event, and we’ve already been there to take a look at the challenge we will face. I’m convinced we’ll be a top contender to break the 10-minute mark and give the Fiesta a proper racing debut in the U.S.”

Ford Racing North America, although not directly involved in the project, will assist the team with logistical support while it is in America.

New Fiesta in Rallying
The Ford Fiesta will be Ford Motor Company’s main competition vehicle for rallying in the coming years.

Ford has a long and distinguished history in the FIA WRC (World Rally Championship), the toughest competition in motorsport for production-based cars. The series covers 12 three-day rallies across three continents, with competitors driving flat out on roads ranging from smooth asphalt to rutted, boulder-strewn tracks in conditions ranging from -25°C to 40°C.

Ford has competed in the WRC since 1999 with the Focus RS World Rally Car and won back-to-back manufacturers’ world titles in 2006 and 2007. The Focus has claimed 37 rally victories in that period, the latest coming just last weekend when BP Ford Abu Dhabi World Rally team claimed a one-two finish in Rally d’Italia Sardegna in Italy.

The current generation of World Rally Cars will be replaced by a ‘Super 2000′ formula by the start of the 2011 season. In April, M-Sport, the team that oversees Ford’s efforts in the World Rally Championship, announced it was developing the Ford Fiesta Super 2000 rally car.

In addition, an all-new Ford Fiesta R2 rally car, based on the top-selling Ford Fiesta road car launched last year, was unveiled last week at the Rally d’Italia Sardegna. Designed to replace the successful Fiesta ST rally car, the new vehicle is targeted at competitors in the popular Fiesta SportTrophy series, as well as in regional rally championships.

The Fiesta SportTrophy, launched in 2006, is a one-make championship aimed at career-minded young drivers and pure enthusiasts alike. More than 10 countries host national championships, with a top level international series linked to the World Rally Championship calendar.

The all-new Fiesta R2 conforms to the latest FIA regulations and will satisfy strong customer demand for an exciting yet affordable point of entry into rallying.

The five-speed Fiesta R2 rally car is based on the Ford Fiesta Sport (Zetec S in the UK and Ireland) using the 1.6L Ti-Vct 120PS (1598cc) base engine as in regular production. It is built from a standard conversion kit developed by M-Sport.

Fiesta Movement in North America
Although the Fiesta production vehicle isn’t slated to go on sale in the United States until 2010, 100 of the stylish European cars are already in North America in the hands of 100 chosen Fiesta Movement “agents” that are a diverse group of individuals reflective of the Internet’s social media community.

The 100 young trendsetters are driving and living with their Fiestas for six months, traveling as “agents” on special “missions,” and are documenting their experiences through a variety of social media sites, including Twitter, Flickr, Facebook and YouTube.

The “missions” are designed to be fun, take the “agents” to new places and let them experience new things – all while driving the new European Ford Fiesta and providing feedback to Ford on the product.

Early feedback has been extremely positive, and now there will be a chance for motorsport fans to take early interest in the Fiesta at the famous Colorado event.

Follow the Fiesta Movement at: www.fiestamovement.com.

About Fiesta
In Europe, the Fiesta name has long been synonymous with outstanding driving quality, design and value. The all-new Ford Fiesta is taking that three-decade heritage to U.S. consumers for the first time.

The Fiesta already is a hit in Europe and Asia, where it went on sale last year and earlier this year, respectively. The all-new Fiesta is the fastest-selling Fiesta model ever in Europe, helping boost Ford of Europe’s market share in April. In April alone, 43,000 new Fiestas were sold, with more than 151,000 delivered to customers since the start of the year. Fiesta also is Ford of Europe’s best-selling model in April and year-to-date.

In 2010, the Fiesta will be produced at plants in Germany, Spain, Mexico, Thailand and China for sale in markets around the world. The Fiesta for the North American market will be built at Ford’s assembly plant in Cuautitlan, Mexico.