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News is surfacing that extremely high demand is somehow causing Japanese domestic deliveries of the Subaru BRZ to be delayed until January, 2013.
It isn’t totally clear how something being well received and in-demand would make it harder to deliver, if anything the opposite would make sense, but according to FT86Club that’s exactly what’s going on.
Supply and demand dictate price, if you don’t like it go buy a Civic. Maybe that’s a little harsh, but it’s true and one Subaru dealership is making that abundantly clear.
It said in an email that there would be a non-negotiable $5,000 markup on all of the 20 BRZs that would be delivered to its lot. The email also said several of the cars were already spoken for.
That might seem hard to swallow, especially considering the new Subie coupe only has 200 horsepower, but given the critical acclaim both it and the Scion FR-S counterpart have already received you might have quite a car on your hands. That could be true for more than one reason too.
The 2013 Subaru BRZ will be hitting dealerships this spring, and will carry a base price of $25,495.
This price makes the BRZ $1,295 more expensive than its technical counterpart, the Scion FR-S. The base price gets you a six-speed manual transmission and a naturally aspirated 200 horsepower boxer engine. If you want to upgrade to the six-speed automatic transmission, you will pay an extra $1,100 for a total cost of $26,595. The base trim package comes with GPS Navigation, Bluetooth connectivity and HID headlamps, hence the extra $1,295 you are paying for the BRZ over the FR-S. You can find individual pricing for BRZ accessories thanks to a leaked dealer document.
If you want the Limited trim package, you will pay $27,495 for the manual transmission or $28,595 for the automatic. The Limited package gets you Alcantara seat inserts with leather bolsters, heated seats and mirrors, dual-zone automatic climate control system, fog lights and body-color decklid spoiler.
Read AutoGuide’s Scion FR-S review here.
Discuss this story at subarubrzforum.com .