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 |  Jul 09 2011, 2:09 PM

Legendary NASCAR driver and off-road pilot Robby Gordon has been invited to attend the Bullrun Live Rally commonly know as, “The Bullrun”. One of the most glamorous (perhaps second only to the Gumball) of high-end luxury automotive rallies, it’s limited to 100 entries consisting of the finest high-end cars in the world taking on an epic eight day rally race across the US. In the past, the Bullrun has attracted celebrities such as Dennis Rodman, Hayden Christensen, Bam Margera and Kim Kardashian.

Robby Gordon is partnering with Jeep and will drive the 2012 Jeep Grand Cherokee SRT8 from Las Vegas to Miami.

“I’m really excited to be participating in the 2011 Bullrun. It’s basically a modern day ‘Cannonball Run’ just set up like the Dakar Rally. It’s run on public highways within speed limits, but the guy that gets there first still wins.  It’s very fitting for SPEED Energy and I’m able to do it with our great partners, Dodge, Jeep and Toyo Tires,” explained Gordon.

GALLERY: Jeep Grand Cherokee SRT8

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 |  Jul 12 2010, 4:56 PM

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CEC Wheels has just announced their fleet of six vehicles attending this year’s Bullrun Rally. Starting from New York City and ending at Las Vegas, Nevada, we’re fairly confident this year’s Bullrun (which has just gotten underway) will be full of crazy antics. This year’s all star lineup from CEC Wheels consists of a pair of Mercedes-Benz C63s, an Aston Martin Vantage convertible, a pair of Ferrari 430s (one of them being a Spyder) and our favorite of the bunch, a Black Series-converted Mercedes-Benz SL63.

But let’s not overlook one of these Ferrari F430s. At a quick glance one may think it’s simply flat black, but on closer inspection this stallion sports a wicked carbon-fiber wrap. It’s got quite the sinister look and feel to it. The pair of C63′s don’t stand out to us, and neither does the red Spyder F430. (Aren’t we snobs?).

The Black Series-converted SL63 is worth taking a closer look at. The flat white exterior is definitely a nice change of pace from the matte black we’ve seen everywhere over the years. Our biggest complaint though is the ride height, but we’re sure CEC dialed-it in before they departed this past weekend on July 10th.

We’ll be sure to follow-up this week as things surface related to this year’s Bullrun.

GALLERY: CEC Wheels Six Car 2010 Bullrun Team

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[Source: CEC Wheels]