March 2014 Auto Sales: Winners and Losers

March 2014 Auto Sales: Winners and Losers
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Spring is here and the U.S. automotive market saw its overall sales rise six percent in March, shaking off the slow start to 2014. Compared to 2013, the seasonally adjusted sales rate has grown from 15.3-million units in 2013 to 16.4-million units and is the best showing since November 2013, and among the highest in… Continue Reading...

Cadillac Aims to Become a Global Brand in 10 Years: Exec

Cadillac Aims to Become a Global Brand in 10 Years: Exec
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Though he won’t assume his new duties until January 1, 2014, Cadillac’s new marketing chief Uwe Ellinghaus believes it could take as much as 10 years to make Cadillac a global brand. Continue Reading...

Cadillac Counts 11 Straight Months of Sales Gains

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Cadillac Counts 11 Straight Months of Sales Gains
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Cadillac reported its 11th consecutive month of sales growth yesterday, thanks in part to warm reception of the ATS and XTS sedans. That, however, is only just the start of the brand’s growth says Cadillac communications manager David Caldwell. Continue Reading...

Cadillac ATS Boosts Brand to Best Sales Month in 23 Years

Cadillac ATS Boosts Brand to Best Sales Month in 23 Years
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The old addage “win on Sunday, sell on Monday” seems to apply to more than just racing. After being named the 2013 North American Car of the Year, the Cadillac ATS sport sedan has helped the American luxury brand have its best sales month in 23 years.  Continue Reading...