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Starting today, through January 3, 2012 you can feel especially good about buying or leasing a new Subaru.The company kicks off their fourth annual Share the Love event that lasts 46 days and promises to raise as much as $5 million in charitable donations.
The company will donate $250 for every new sold or leased car off their lots to one of the following five charities: American Forests, The American Society for the Prevention of Cruelty to Animals, the Make-A-Wish Foundation, the Meals On Wheels Association of America, or the Special Olympics.
Subaru says they will also give an additional $250,000 to the five charities based on votes collected via Facebook. Each user may vote to allocate one dollar and share the experience with friends to promote more voting.
Their $5 million mark might actually get reached considering the past three events raised almost $15 million in total. Subaru also has more than 600 dealerships across the U.S., which translates into each dealership selling or leasing at least 34 cars before the deadline.
It’s one of the most unique and perhaps gruelling motorsports events in North America, but the Targa Newfoundland, now in it’s eighth year, can also be one of the most rewarding.
Kia Canada is one of the longest participating automakers, having fielded official works cars in five events, including the inaugural race back in 2002. This year’s event marks a “natural extension of the company’s U.S. motorsports program,” according to an official Kia press release, that began last fall with road racing.
In conjunction with the Kinetic Group, Kia has fielded race prepped Koups in the Koni Challenge series and has now entered a car in the Targa’s modern class, driven by Adam Hill and Mark Kostick. The car was modified for the rally use by Sherwood Kia, a dealership in Edmonton Alberta, Canada and both Hill and Kostick have partnered with Team Wishful Thinking as part of an effort to raise $100,000 for the Children’s Wish Foundation.
This year’s Targa which takes place between September 10-18; covers a distance of some 1,375 miles (2200 km) and if past years are anything to go by, will likely be a real car breaker. Inspired by the original Targa Florio and latter day Targa Tasmania, competitors drive on closed public roads at speeds of up to 100 mph or more. For more information on Kia’s progress and the Targa, click on the link below.
[Source: Kia Canada]