AutoGuide News Blog
The AutoGuide News Blog is your source for breaking stories from the auto industry. Delivering news immediately, the AutoGuide Blog is constantly updated with the latest information, photos and video from manufacturers, auto shows, the aftermarket and professional racing.
Toronto-based Conquest Vehicles has announced the pricing and options available for their 2012 Knight XV fully-armored luxury SUV. The 2012 model will have a starting MSRP of $629,000 but will come with several standard features that used to be options on the previous model. For 2012, Conquest Vehicles revamped their Knight XV by redesigning the interior and cockpit, and now includes front and rear commercial-grade air ride suspension, front power windows, and a 360-degree roof mounted, joystick controlled searchlights. In addition, the vehicle has been widened and lengthened to go along with its freshened front end design.
For 2012, Conquest Vehicles has also streamlined their upgrade packages offering a Luxury Group, Security Group and a list of Stand Alone Upgrades. For the Luxury Group package, the Knight XV will be outfitted with electrostatic tinting, rear power windows, retractable ballistic glass partition, retractable flat screen television, siren, 2-way PA system with loud speaker, hidden front VIP strobes lights, forward and reverse parking sensors, an external intercom communication system, a Playstation3 or Xbox entertainment system, and a cigar humidor.
The Security Group package further reinforces the Knight XV with an under vehicle explosive protection system, opaque floor armor protection upgraded, undercarriage magnetic attachment detector, security safe, fire extinguisher, exterior surveillance camera system, positive pressure defense system against gas attacks, oxygen survival kit which offers protection against tear (CN/CS) as well as solid, liquid and gases contaminants.
The all important metric of “conquest sales”, vehicles which steal owners away from another brand, has a new king, the Hyundai Sonata. The Korean automaker’s mid-size sedan has been a smash hit, and evidently done its part to steal consumers aware from other manufacturers.
A report by automotive analytics firm Polk suggests that for every 100 customers Hyundai loses when they abandon the Sonata for another competing product, they gain 365 customers who end up purchasing a Sonata. Furthermore, Hyundai has a retention rate of above 50 percent, proving that the company’s success isn’t just a flash in the pan.
New luxury vehicles tend to post exceptional sales within the first year or so of their introduction, only to taper off to more reasonable levels as the vehicle’s life cycle continues.
Not so for the Porsche Panamera, a vehicle derided by Porsche loyalists that has gone on to be the brand’s best-selling vehicle. In 2010, Panameras amounted for about 33 percent of Porsche’s total sales, with 7,741 sold. Porsche had initially projected sales of about 5,400 per year. For 2011, the Porsche is on track to move 7,200 units of the Panamera.
The big boost for the Panamera comes in the form of conquest sales, with some 80 percent of buyers coming from competing luxury brands. Leading the tally are former Lexus owners, who make up 48 percent of conquest sales, with smaller numbers of Mercedes-Benz and BMW buyers also going for the 4-door Porsche.