AutoGuide News Blog
The AutoGuide News Blog is your source for breaking stories from the auto industry. Delivering news immediately, the AutoGuide Blog is constantly updated with the latest information, photos and video from manufacturers, auto shows, the aftermarket and professional racing.
It offers Aston customers an unprecedented level of customization including this Virage Volante finished with a bespoke satin Mariana Blue with new diamond turned wheels. Until now, the special British sports car had only appeared in press photos.
You can see the yellow leather headrest accents that match the car’s brake calipers and offer a striking contract to the exterior.
“This [service] could extend to colour matching a Brompton bicycle to their Aston Martin, supporting the customer’s architect to design their house, or creating colour themes and materials for the interior specification of a yacht,” the company said in a press release.
Pricing details aren’t available, but we don’t expect them to be beyond the closed doors in a salesman’s office. After all, this is a service aimed at making Aston Martins into one-off products, so it wouldn’t make sense to speculate — one man’s trash is another’s treasure.
GALLERY: 2012 Aston Martin Virage Volante by Q
Aston Martin is furthering its exclusive image by offering a new service called “Q by Aston Martin.”
The firm will unveil this service for the connoisseur seeking something more bespoke than the standard British grand touring coupe. To demonstrate “Q”, it will showcase a custom Cygnet and Virage Volante (show above) at the upcoming Geneva Motor Show.
Catering to client demand, “Q by Aston Martin” offers customization options for both the interior and exterior. According to the company, the program “could extend to color matching a Brompton bicycle to their Aston Martin, supporting the customer’s architect to design their house, or creating color themes and materials for the interior specification of a yacht.”
In the pictured below you can see an Aston Martin Virage Volante finished with a bespoke satin Mariana Blue with new diamond turned wheels and an interior complete with saddle leather, blue carbon fibre trim, contrast yellow stitching, a special header mounted track-day HD video camera, and a luggage rack.
The next images are of a Cygnet hatchback with Cherry Tree paint and a kestrel tan interior. The Cygnet also comes with a tailor made three-piece luggage set and matching Brompton bicycle.
GALLERY: Q by Aston Martin
Lotus and its parent company, Proton, will be releasing their City Car to rival the new Aston Martin Cygnet and will be a production version of the Ethos concept originally seen at the Paris Auto Show. The vehicle will first be offered as a Proton, with the Lotus version coming at a later date with a higher price tag.
Lotus will be making additions to the car, hoping to make the electric vehicle offer performance not seen on any other small cars. It will be about $3,125 (£2000) cheaper than the Aston Martin Cygnet, so pricing is estimated to be around $45,300 (£29,000).
The Ethos Concept featured a 1.2L, three-cylinder Lotus Range Extender engine that had a peak torque of 177 lb-ft with a top speed of 105-mph.
GALLERY: Lotus City Car
A pair of Aston Martin Cygnet subcompacts will be testing their worth at this weekend’s Bridgestone Eco-Rally. The two Cygnets will be making the drive through the extended route of the Eco-Rally, going from Exeter College, Oxford to The Mall, London taking advantage of a 56.5-mpg rating along the way.
One of the Cygnets will be shown off in Seychelles Blue, the same color that was recently seen on the DB6 Mark II Volante driven by the Duke and Duchess of Cambridge at their recent wedding. A third support Cygnet will also be there in flashy Flouro Orange, a color that has become the hallmark of London-based designer, Tom Dixon.
The two Cygnets will be driven by Darren Turner and David King. Turner is an Aston Martin Racing regular while King is Aston Martin’s Director of Special Projects and Motorsport. This will be Aston Martin’s debut at the Eco-Rally event.
Sir Stirling Moss is one of the most reknowned and respected racing drivers of all time, and he has just bought an Aston Martin Cygnet!
This Toyota iQ based super-mini is the most controversial product ever offered by Aston Martin, and many believe the project will only harm Aston’s credibility than improve its greenhouse footprint.
However, that didn’t seem to effect Sir Moss, who bought the car as a birthday present for his wife, Lady Moss.
She got the surprise gift at her birthday party, which was held at the prestigious Royal Automobile Club on July 11, 2011. Sir Moss had been working with Aston Martin secretly for six months to prepare this special gift, saying “My greatest partner in everything that I do, Susie is an amazing person and frankly the best wife a man could have. Since seeing a pre-production Cygnet in January I knew that it was the perfect car for Susie; a proper little piece of British luxury and perfect for our life in town.”
Sir Moss, who had raced DB3S and DBR1 models for Aston Martin, had the little Cygnet painted in the same color as his old race cars.
The Cygnet is already on sale in Europe, and it should be making its way to North America in the near future.
In their ongoing quest to assuage the guilt of the fabulously wealthy, Aston Martin will be electrifying their ugly-duckling née-Toyota Cygnet—in case wealthy city-living socialites still think Cameron Diaz has a thing for environmentally caring men.
Aston Martin’s EV Cygnet will reduce its corporate emissions levels, allowing the British luxe automaker to keep building the Vantage and Rapide, for example. Hey, somebody’s gotta look responsible around here.
The Cygnet currently sells for the equivalent of $56,000 in the UK right now; an electric version will mean a higher premium on top of that. No word on whether the leather seats will be vegan-friendly and responsibly sourced from grass-fed, twice-massaged beef from the Scottish Highlands. Or if any Aston Martin owner will care.
[Source: Inside Line]
Aston Martin has just released details of an upcoming concept car the luxury British automaker is working on… and it’s not at all what you might expect. Rather than a high-powered exotic, this new machine, called the Cygnet, is a tiny commuter car.
The Cygnet is based on the Toyota iQ and while it sounds like an April Fool’s joke, the reality is that this mini-car has a lot of potential. For starters, Aston Martin is working on giving the Cygnet a unique Aston Martin look and a serious luxury interior. No doubt owners, particularly in large European urban centers, could use a vehicle like this and then take their $300,000 DBS out to the country on the weekend.
There is, however, an additional (and very strong) reason the Cygnet may become a reality, and that is the increasingly restrictive fuel-economy regulations in both Europe and the United States. If Aston Martin builds a car like this with what will no doubt be a tiny fuel-efficient engine, it will offset the gas-sucking V8s and V12s that are used in the rest of the company’s lineup.
Currently the Toyota iQ is offered overseas with three engines, the most potent of which makes 99hp from a 1.33-liter gasoline engine.
“Now is the right time for Aston Martin to take this first bold step to embark on this special project – made possible with the support of an organization of Toyota’s stature and capability and the intelligent design and perfect city car package of the iQ,” said Aston Martin CEO, Dr Ulrich Bez. “Much work is still required, but I am confident that this project could become reality in the not too distant future. This concept – akin to an exclusive tender to a luxury yacht – will allow us to apply Aston Martin design language, craftsmanship and brand values to a completely new segment of the market.”
Dr. Bez even alluded to selling the Cygnet like an add-on package to compliment one of the company’s pricier models. “The offering of a ‘Cygnet’ with a DBS, DB9 or Vantage is a unique combination of opposites and a novel transport solution allowing intelligent and sensitive mobility on an exclusive and innovative level,” he said.
According to Automotive News, the Cygnet could be made available to current and prospective Aston Martin owners as early as next year with mass-market sales following the year after. The price of the Cygnet is expected to be around 23,000 Euros – or roughly $32,000.
[Source: Automotive News]
Official release after the jump: