AutoGuide News Blog
The AutoGuide News Blog is your source for breaking stories from the auto industry. Delivering news immediately, the AutoGuide Blog is constantly updated with the latest information, photos and video from manufacturers, auto shows, the aftermarket and professional racing.
Ever wonder what it takes to build one of the world’s finest Italian exotic automobiles? Pagani has decided to share a documentary showcasing how its Huayra was born, and how it’s built.
We’ve seen a lot of automotive-related videos in our time, and this may just be the finest 15 minutes you can ever spend on an online video. Pagani really needs no introduction, being one of the few automakers that have created a formidable opponent to Italian rivals Ferrari and Lamborghini. There are no automotive enthusiasts in the world who haven’t heard of the Pagani Zonda, and now its successor, the Huayra, will be capturing our attention for years to come.
Watch the documentary after the break.
Four-time Formula 1 champion Alain Prost is officially becoming the brand ambassador for French automaker Renault, the company announced today.
“Renault’s history is intimately linked to that of motorsport and I have a deep attachment to the brand, with which I achieved some of the greatest successes in my sporting career,” Alain Prost said. “I accepted this mission with pleasure and I intend to accomplish it with professionalism.”
Serving as a brand ambassador, Prost will take part in sports demonstrations and use his technical expertise to represent the brand at various events.
His history with the company goes all the way back to 1976 when he became the Formula Renault French champion. That relationship with the company continued in an on-again off-again basis until 1983 when he placed second in Formula 1 drivers’ championship.
Ten years later he became the world champion Formula 1 driver with Williams-Renault. Most recently he drove to a 2012 victory in Trophée d’Andros at the wheel of Dacia Lodgy “Glace”.
As an aside, some may find it surprising that Prost accepted the role after his less than favorable portrayal in Senna, the 2010 documentary that chronicled the decade during which Ayrton Senna arrived in Formula 1 racing. In the movie, Prost is portrayed as a Machiavellian win-at-all-cost racer. It’s interesting that Prost would come back to work with Renault after having been shown in such an unsavory fashion.
GALLERY: Alain Prost
To the race fans and cinema buffs that missed Senna‘s limited release this summer, Christmas came early.
Unfortunately, Ayrton Senna fans that would like to have a copy on their shelf will have to wait. While the European region 2 release of the Senna DVD and BluRay have been available on amazon.com for months, the North America Region-1 NTSC DVD won’t be available until March 6, 2012 while no official release date has been announced for BluRay yet.
Check out the Senna trailer after the jump: Continue Reading…
Audi has a legion of dedicated fans. In fact, a recent Visibli study found that the auto brand has more engaged social media followers than even Lady Gaga and Justin Bieber. That must mean these fans have quite a few stories to share about how the German luxury automaker gained their loyalty.
Audi wants to share these stories with the rest of the world and to do so the company launched the “Remarkable Audi Film” series. Each installment in the series focuses on real people who discuss what Audi means to them. There are no rehearsed scripts – Audi just turns on the camera and lets the story unfold.
In the first installment in the series, Audi talks with award-winning and Grammy-nominated recording artist Ryan Farish, who uses Audi to perfect his music. After burning his tracks on a CD, he listens to how they sound in his Audi TT. In the video below, you can see what happens when he takes the new Audi A8, outfitted with a 19-speaker, 1,400-watt Bang & Olufsen Advanced Sound System, out for a test drive. You can watch the video after the jump.
If you’ve got a story to tell, send it to firstname.lastname@example.org. You may be featured in the next installment of the Remarkable Audi Film series.
Provided you haven’t illegally torrented the movie, those of you in trendy cities such as Austin, Palo Alto or Cambridge can pop on down to your local independent theater and watch the Sundance-winning biopic. Remember, support your local businesses!
Click the jump for a full list of where you can watch.
Of all the highly touted films screening at the Sundance Film Festival in Park City, Utah, the one we want to see most is Senna, a documentary on the life of three time Formula 1 world Champion Ayrton Senna.
Assembled entirely from previously unseen archival footage from Senna’s career (spanning from his youth karting days until his death in 1994), Senna captured the imagination of millions of Formula 1 fans around the world, leading to a global launch for the film – excluding North America.
Hopefully, the documentary will help Senna find a distributor for this market, as well the strong review in the L.A. Times. Even though Formula 1 is less than popular in the United States, the universal themes of passion, brotherhood and adventure will surely resonate with audiences who couldn’t tell you the difference between Ferrari and McLaren.
[Source: L.A. Times]
Trailer after the jump