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 |  Jul 31 2012, 9:31 AM

Over the decades Cadillac has devolved into a brand who’s popularity is highest among those in retirement communities. A plan to change that has been in place for a decade now, focusing heavily on performance machines with Cadillac even honing its own performance V sub-brand to challenge German rivals like AMG and M. But the brand’s biggest push yet to target more youthful buyers comes with the youngest product in the lineup, the new ATS.

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