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The AutoGuide News Blog is your source for breaking stories from the auto industry. Delivering news immediately, the AutoGuide Blog is constantly updated with the latest information, photos and video from manufacturers, auto shows, the aftermarket and professional racing.
 |  Jun 11 2013, 2:01 PM

need-for-speed-ford-mustang

The Need for Speed movie is hitting theaters next year on February 7, and it’ll feature a significant integration of Ford products with a one-of-a-kind Mustang starring as the hero car.

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 |  Apr 26 2013, 6:15 PM

nissan-leaf-simcity

Product placement in virtual worlds has been paying dividends for companies, and Nissan is looking to leverage Electronic Arts’ newest edition of SimCity by incorporating its Leaf EV into the game.

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 |  Apr 14 2012, 12:01 PM

The Fast and Furious movie franchise has been a profitable one, but outside the most recent film, most automotive enthusiasts cringe at the idea of it.

Now we have something even worse to look forward to. Electronic Arts, publisher of the Need for Speed video games has reportedly hired George and John Gatins of Real Steel fame to write a movie script based on its beloved racing game series. Since the first Need for Speed was released in 1994, the series of games has garnered more than $100 million in revenue.

Apparently Warner Bros, Sony, and Paramount are all interested in acquiring the rights of the upcoming flick with Paramount in the front of the pack.

The most recent Need for Speed: The Run is the 18th game in the franchise and Electronic Arts hired Sean Faris and Christina Hendricks to play lead roles in the game.

[Source: Worst Previews]