We live in a digital world. For many new-car shoppers megabytes and gigahertz are just as important as horsepower and fuel economy. To members of the younger demographic chips are made of silicon, not potatoes, and ram has nothing to do with trucks. But what about the rest of us? To help customers understand the high-tech features of their cars, every Lexus dealer is staffed with dedicated experts that are at the ready to answer any questions a buyer may have about their vehicle.
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City MPG to be better than Smart micro-car
Lexus unveiled to the press a dedicated hybrid vehicle the HS250h – an entry level luxury hybrid that the company says will get better city fuel milage than the Smart micro-car.
Even more impressive is that it will operate on regular 87 octane gas. Lexus VP Mark Templin couldn’t help but use the opportunity to stick it to the Germans by pointing out how much cheaper 87 octane is than diesel.
The HS250h uses a hybrid powertain with a 2.4 liter engine that produces 187hp.
Lexus has built the HS250h in response to customer demand. According to its research 60 percent of entry level luxury buys would have considered a hybrid if one had been available.
One particularly neat feature is that the on-board LCD screen can show a 180 degree picture of what is ahead of the car – perfect for navigating in tight urban areas.This device has been adapted from the Lexus flagship SUV, the LX570.
The HS250h will come with the new Enform system, wich operates much like GM’s OnStar and even features a stolen vehicle locator.
The HS250h will go on sale this summer.
Lexus also announced that the HS250h is the first of 10 new hybrids Toyota will unveil in the next few years.
Official release after the jump: