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After teasing the Evoque for years on the auto show circuit, Land Rover finally begins production in its plant in Halewood.
Because the 4th of July is just another weekday in the British Empire, Land Rover employees were busy setting up the production line at the factory near Liverpool. The very first example will go towards the British Motor Industry Heritage Trust, and the next 18,000 examples have already been spoken for.
75% of Evoques will be exported, including to the United States. Aspiring rappers can get their lean on at a starting price of $43,995 this fall when deliveries begin.
Get more Evoque news and info at rrevoqueforum.com
Jaguar Land Rover owner Tata Motorsw says it will close either a Jaguar or Land Rover factory in England by 2014. The decision as to which of the company’s three U.K. plants will be shuddered has not yet been made, but Tata has said which two are on the chopping block.
The first candidate is the Jaguar facility in Castle Bromwich and the second is a Land Rover facility in Solihull. The plan is to consolidate the two facilities over the next five years, with a decision being made in the next 12 to 18 months. Currently JLR (Jaguar Land Rover) employs 5,000 staff in Solihull, 2,000 in Castle Bromwich and 1,800 at the Halewood plant (pictured above) in northwestern England. There is no word on how many jobs will be cut, but Tata did say that800 additional jobs will be created in Halewood when production starts on a new small crossover based on the LRX Concept.
JLR suffered considerable losses during the recent economic downturn, with reduced demand meaning that JLR production facilities were only working at 60 percent capacity. So far, in order to meet the decreased demand the automaker has cut production by over 100,000 units while cutting 25,000 jobs.
[Source: Automotive News]