GM To Launch Opel In World Markets, Possible Conflict With Buick Looming In China?

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GM To Launch Opel In World Markets, Possible Conflict With Buick Looming In China?
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General Motors is hoping to expand their Opel nameplate beyond its traditional European markets to places like China, Australia, South America and other unspecified Asian countries. GM is hoping to leverage Opel’s premium brand image to expand its lineups in places where the General lacks a foothold in that market segment. Chevrolet (and Holden) are… Continue Reading...
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