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 |  Jan 20 2012, 7:30 AM

Hyundai appears to be strengthening its position in the hybrid marketplace, announcing that the Sonata Hybrid will get a lifetime warranty on its battery pack.

Hyundai hopes that by offering a lifetime warranty on the Sonata Hybrid’s battery that it’ll persuade buyers still skeptical about the long-term life of a hybrid battery. Hyundai CEO John Krafcik recently told Car and Driver that they “can afford the program because the failure rate is so low.”

Through some rigorous testing, Hyundai has seen “minimal degradation of its output or duration of operation” of its Sonata Hybrid’s battery pack, even after 300,000-miles of use.

Those were the only details that the Korean automaker announced, so it’s unsure whether or not the coverage will extend to other hybrid components. Either way, it’s a big step up from Toyota, which only offers an eight-year/100,000-mile warranty on its hybrid batteries.

[Source: Car&Driver]

Read AutoGuide’s 2011 Hyundai Sonata Hybrid Review Here