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 |  Oct 31 2012, 12:30 PM

BMW’s i sub-brand is focused on sustainable mobility by offering purpose-built electric vehicles. The company has already revealed two amped-up concepts with the i3 and i8, but rumor has it another model is on the way.

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 |  Nov 28 2011, 9:00 AM

BMW i3 i8.JPG

With the launch of BMW‘s next-generation i-models, the German car manufacturer is also looking for new ways to sell its lineup of green machines. Tim Abbott, BMW’s UK Managing Director, has expressed an interest in more flexible test drive times, a mobile sales force for the i-models, and turning to the Internet for online sales.

Abbott spoke about how test drives could become more flexible, with catering to customers at odd hours of the day and taking the vehicle to them for a test drive. But more importantly is BMW’s hope to turn online for future car sales for the BMW brand. “That could even stretch to selling cars online, with the back up of our existing dealers of course. eBay manages it, so why can’t manufacturers sell cars online too?” Abbott said.

Lastly, BMW is also looking into changing the usual three-year buying cycle around, possibly offering customers the ability to swap out their electric vehicles for a more flexible sedan (5-Series for example) when the customer wants to take a long trip. Essentially a system of car swapping could be possible with just a 12-hour notice.

Will BMW successfully spearhead the change of convention dealerships and having to deal with a physical salesperson to purchase a car? We sure hope so, everything else can be bought online these days.

GALLERY: BMW i3 and i8

BMW i3 02.JPGBMW i8 01.JPGBMW i8 02.JPGBMW i8 03.JPGBMW i3.JPGBMW i3 i8.JPG

[Source: BMWBlog]