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 |  Nov 29 2013, 10:01 AM

Colorado Shows Promise in a Stale Segment

2015-Chevy-Colorado-3 (1)

Chevrolet introduced an all-new Colorado midsize pickup truck at the 2013 L.A. Auto Show, bringing the first new truck to the segment in some time.

The current king of midsizers, the Toyota Tacoma, is a solid offering in the small truck segment, but it hasn’t received any major improvements for years and is starting to feel dated. Same goes for the Nissan Frontier.

And while the Colorado should be able to outsell both of these trucks on its modern design and interior alone, it remains to be seen whether or not the market place for midsize pickups is big enough to support another player.

Let’s take a look at some of the features that Chevy is banking on to sell the new 2015 Colorado.