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Starting out in the United States more than 20 years ago, the Infiniti brand began an aggressive expansion into markets outside North America a few years ago.
Following on from Western Europe, parts of South America and Asia, Australia is now set to become the latest country in which consumers will be able to buy Infiniti brand vehicles.
Down Under, the initial models on offer, will comprise, the FX crossover utility, G37 sport coupe and convertible and the M-sedan, or saloon as four-doors are generally known in that part of the world. The dealer network that will sell and service these vehicles promises to be up and running by the third quarter of 2012.
Heading up Infiniti’s Australian operations is Kevin Snell, who will serve as General Manager. Snell previously worked at Nissan Australia as a Senior Product Planner and before that was at Saab Automobiles.
In a recent statement he said “Infiniti is a passionate brand with inspiring cars which will provide Australian consumers a clear alternative to the traditional premium makes.”