Was J.Lo’s performance at the American Music Awards a creative song and dance routine or a commercial for Fiat 500? Either way, it has got people talking… especially when it comes to how much Jennifer Lopez got paid to dance alongside the compact car.
It’s being reported that J.Lo received about $1 million for that dance number – kind of makes you wish you stuck with your tap dancing lessons, doesn’t it?
This isn’t the first time Jennifer and the Fiat 500 have gotten together. The pair has starred together in a series of commercials in this fully integrated marketing campaign. Not only is the Fiat 500 out in full force, the campaign also coincides with launch of the superstar’s new products.
Do you think that Fiat and J.Lo are selling out or is this just the next generation of commercialism and we should just get used to it? Leave your thoughts in the comments sections below. And you can watch Jen and Fiat get down with their bad selves on the dance floor after the jump.
Video after the jump