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 |  Jul 21 2012, 11:01 AM

BMW has a strong presence in London for the 2012 Olympics, recently unveiling its pavilion that will be seen at the Olympic Park. The German automaker will also have its collection of art cars exhibited for the first time in the UK from July 21st to August 4th.

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 |  Nov 04 2011, 3:00 PM

Best known for his stainless steel balloon animal sculptures, American artist Jeff Koons’ latest creation is a brightly colored 1:18 scale model of the BMW M3 GT2.

In 2010, BMW approached Koons about designing an M3 GT2 as part of the automaker’s Art Car project. To ensure the applied graphics wouldn’t affect its aerodynamics and to ensure he modeled the air inlets and wings correctly, Koons met with BMW’s head of design Adrian van Hooydonk. After working with Hooydonk, Koons decided to go to work on the scale model. The mini M3 GT2 sports a streaky multi-colored coat and sits on an acrylic platform with a transparent top (so you can see what’s inside the car).

The scale model Art Car retails for $224 each and you can buy it starting in December through the BMW Shop.

 |  Jun 02 2010, 7:50 AM

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Last night in Paris, BMW unveiled a very expensive and very fast piece of art – a custom M3 GT2 Art Car created by American artist Jeff Koons. The colorful design is inspired says Koons by classic race cars, graphics and explosions which is, “evocative of power, motion and bursting energy.”

On display at the Pompidou Centre in Paris, BMW will soon give this piece of art a proper thrashing at the hands of drivers Andy Priaulx, Dirk Müller and Dirk Werner during the 24 Hours of Le Mans. That’s right, this Bimmer isn’t just a piece of modern art – it’s fast, very fast. In fact, it’s fully prepped for the track and powered by a 4.0-liter V8 engine that makes 500-hp.

We’ll be sure to bring you an update on how the car does during the race, which takes place from June 12-13.

GALLERY: BMW M3 GT2 Art Car by Jeff Koons

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Official release after the jump:

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