Aston Martin Won’t Go Downmarket to Chase Sales

1
Aston Martin Won’t Go Downmarket to Chase Sales
Share this Article
The Aston Martin brand is known for its high-dollar sports cars but will its lineup ever become more diverse? Continue Reading...

Top Viral News Stories of the Week: August 24 – 31, 2014

Top Viral News Stories of the Week: August 24 – 31, 2014
Share this Article
Through social media, some stories have a life of their own. AutoGuide.com has compiled a list of this week’s most shared stories through Facebook, Twitter and Google+. Continue Reading...

Aston Martin Prepped To Launch Lagonda Models

Aston Martin Prepped To Launch Lagonda Models
Share this Article
Aston Martin is preparing to launch ‘two or three’ new- generation Lagonda models, CEO Ulrich Bez confirmed. The new Lagondas will include a sporty crossover, an Audi Allroad-type crossover and a high-end luxury sedan resembling the boxy 1976 Aston Martin Lagonda. The Lagonda crossover will have two different designs derived from the new Mercedes M-class… Continue Reading...

Aston Martin Tie-Up With Mercedes to Give Lagonda a Rolls-Royce Rival

Aston Martin Tie-Up With Mercedes to Give Lagonda a Rolls-Royce Rival
Share this Article
Rumors of a partnership between Aston Martin and Mercedes-Benz surfaced quite some time ago, but according to a new report a deal between has been stuck between the two luxury marques – one that will benefit plans both firms have for their boutique luxury brands. The terms of the tie-up will see Aston Martin get… Continue Reading...

Lagonda Brand Gets Green Light, Will Focus on Super Luxury SUVs

1
Lagonda Brand Gets Green Light, Will Focus on Super Luxury SUVs
Share this Article
The negative reaction to Aston Martin‘s Lagonda concept car at the Geneva Auto Show two years ago might have seemed like the end of a plan to revive the marque, but the British luxury automaker is ready to prove doubters wrong, with CEO Ulrich Bez now confirming the new sub-brand has been given the green… Continue Reading...

Lagonda Confirmed as an SUV, ‘Almost Complete’ Says Aston CEO

Lagonda Confirmed as an SUV, ‘Almost Complete’ Says Aston CEO
Share this Article
Despite rumors indicating that Aston Martin had axed plans to build its Lagonda SUV concept and instead go with a Rapide-based sedan, the British automaker appears ready to move ahead with its original product rollout. At a lecture yesterday in Rotterdam in the Netherlands, Aston CEO Ulrich Bez confirmed that the Lagonda will be a… Continue Reading...

Aston Martin Planning Larger Rapide for Lagonda Brand

Aston Martin Planning Larger Rapide for Lagonda Brand
Share this Article
After Aston Martin‘s botched attempt at resurrecting the Langonda brand with its Crossover concept at last year’s Geneva Auto Show, the British automaker will now head in a new direction, basing an upcoming model on the current Rapide platform. By all accounts the Rapide has been been well-received, although a repeated complaint is the lack… Continue Reading...

Rumor Mill: New Lagonda Concept Pics Hint That Aston Martin Hasn’t Shelved Idea of Resurrecting Brand

Rumor Mill: New Lagonda Concept Pics Hint That Aston Martin Hasn’t Shelved Idea of Resurrecting Brand
Share this Article
With the release of a new selection of photos of its much-maligned Lagonda Concept, Aston Martin seems to be re-testing the waters to see if there is interest in a luxury SUV, marketed under the slightly more affordable Lagonda brand. The vehicle was first shown at the Geneva Auto Show last March and was not… Continue Reading...