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 |  Jun 02 2010, 11:17 AM

The champagne glass has been with Lexus since the beginning. Back in 1989, Lexus launched the LS luxury sedan by revving the car’s engine while a pyramid of champagne glasses sat atop the hood – unmoved. Now Lexus is putting a new twist with a short video spot where a lone champagne flute is shattered by the sound generated by the LFA’s 4.8-liter V10 engine.

According to Lexus, the company employed, “a renowned physicist from a leading university” help set up the test – including discovering exactly what type of champagne glass has the same frequency as the LFA’s exhaust note. When the pitch of the glass matches the pitch created from the 552-hp V10 (somewhere between 7,000 and 9,000 rpm), the glass shatters – without the use of special effects or CGI.

The LFA has been praised for its exceptional sounding V10 engine, which Lexus now also offers as a ring tone for free. Download yours here:

http://www.lexus-lfa.com

Check out the awesome video after the jump:

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