AutoGuide News Blog
The AutoGuide News Blog is your source for breaking stories from the auto industry. Delivering news immediately, the AutoGuide Blog is constantly updated with the latest information, photos and video from manufacturers, auto shows, the aftermarket and professional racing.
When Size Matters
Large and in charge. Big is beautiful. Size matters. Yes, there are endless clichés to support the notion that the bigger something is, the better it is. In the automotive kingdom, some vehicles not only adhere to this philosophy, but redefine it. We aren’t talking the puny realm of offerings like the Honda Accord, Toyota Camry or even Dodge Charger. No, this is for the serious four wheeled hippos. The cars where it is more fun to be in the backseat than the front seat.
If you have more money to burn than the average NFL Quarterback, then there are some serious vehicles you can buy that are seriously long. How about the 220.9-inch Phantom Coupe? Not long enough for you? You could upsize to the 239.8-inch Phantom extended-wheelbase sedan, or maybe the 242.7-inch Maybach 62?
But for the rest of us mere mortals, there are some sizable vehicles out there under $100,000. Heck, two of the top ten are even under $30,000. So we will now present to you the top ten vehicles that are longer than The Hobbit.
Lincoln has revamped its MKS for 2013, sporting a whole new exterior appearance as part of a change in the brand’s design direction. While different, it’s not exactly a departure from the previous model, although with this just a mid-cycle update any drastic changes will have to be saved for the next all-new model.
Debuting at the LA Auto Show, the new MKS will have two engine options, a 3.7L V6 with 300-hp and 275 lb-ft of torque (available in FWD or AWD) and a 3.5L EcoBoost V6 AWD with 355-hp and 350 lb-ft of torque.
There’s no way to ignore Lincoln’s desire to move forward with its new designs. The front bumper, fenders, hood, rear bumper are all redesigned along with the prominent front grille. HID headlights and LED taillights bring the Lincoln up to par with its competitors while the 19-wheels are surely made to grab attention. If that’s not enough for you, Lincoln will be offering a 20-inch option for the new MKS.
Lincoln also enhanced the braking performance on the new MKS, fitting 13.86-inch rotors in the front and 13.58-inch rotors in the rear. Lincoln’s Continuously Controlled Damping (CCD) which is also found on their new MKT, can also be found on the MKS giving it a smooth ride without compromising its handling capabilities. Lincoln Drive Control also helps bring the MKS to life offering the driver the ability to easily change between Drive to Sport, automatically adjusting the handling performance, ride firmness, throttle response, shift feel, steering response and traction control of the vehicle.
Safety features on the new MKS include collision warning, new Lane Keeping Alert and new Lane Keeping Aid technologies – all of which help drivers avoid potentially dangerous situations. On the inside, the MKS has an all new instrument panel, MyLincoln Touch and plenty of new color schemes to choose from using new premium materials and genuine stitching.
GALLERY: 2013 Lincoln MKS
Lincoln is brewing up some more interest for its upcoming LA Auto Show debuts. Recently we were teased with a single photo showcasing the new design of the 2013 MKS and MKT, and now the Ford luxury brand has released a couple more. This time it’s clearly showcasing the new MKS sedan’s LED taillights and a new dashboard featuring FoCoMo’s configurable instrument panel LCD screens.
It’s still not a whole lot to go off of, but clearly Ford is taking a page out of its own marketing book to hopefully generate more interest for their newly redesigned MKS and MKT. Let’s just hope when the full unveil happens, we’re not disappointed.
GALLERY: 2013 MKS, MKT Design Teasers
It’s not much to go off of, but we’re used to teasers before any major auto show. This year, Lincoln will be showing off its new styling direction that promises to be “forward-looking and more elegantly crafted” than before and it appears that they have a new MKS and MKT set to debut at this year’s Los Angeles Auto Show.
Not much is known about the new 2013 MKS and MKT, but rumors are that the refreshed vehicles will sport new running gear in order to separate them from their respective Ford counterparts. It’s safe to assume that Ford’s EcoBoost engine technology will be present along with suspension and performance enhancements.
Stay tuned as AutoGuide will be present when Lincoln (hopefully) unveils the new MKS and MKT to the public at this year’s Los Angeles Auto Show.
Drum roll please! Making its way onto the prestigious Insurance Institute for Highway Safety’s (IIHS) Top Safety Pick award is the redesigned 2011 Lincoln MKX. This designation only applies 2011 MKX’s built after February 2011.
The 2011 MKX is in good company – it joins the Lincoln MKS flagship sedan, MKT three-row premium utility and MKZ luxury sedan. To earn the IIHS’s Top Safety Pick, vehicles must have a earn a “good” rating offset frontal-, side- and rear-impact crash tests and roof strength evaluations, and they must also come with standard electronic stability control. Adding to their safety, all Lincoln models feature a number of safety technologies such as advanced radar warning systems. The 2011 MKX features a solid unibody construction, which provides an energy-absorbing structure to help protect occupants, as well as bumper-to-bumper flow-through side rails, structural design and A-pillars, all of which are designed to better manage crash energy.
“New Lincoln models feature some of the most innovative safety technologies, and we are delighted that all are now rated ‘Top Safety Picks’ by the IIHS,” said Scott Tobin, director, Lincoln Product Development. “Prestige and safety go hand in hand, and this is proof that Lincoln offers safety as another compelling reason to buy.”
While Audi is famous for their quattro all-wheel drive system, Lincoln is the only domestic luxury car brand to offer every single product with an AWD option, and buyers are leaning strongly towards having all 4 wheels powered on many of their products.
Lincoln reports that 72 percent of MKT buyers and 62 percent of MKX buyers opt for AWD, which makes sense on a crossover-like vehicle. Meanwhile, 46 percent of MKS customers and 25 percent of MKZ shoppers check the all-wheel drive box. Even the Navigator, which is based on a truck platform, can be had in rear-drive only, with 62 percent of buyers choosing AWD.
We suspect that many of the AWD buyers are situated in the snowbelt states, since the extra money – anywhere between $1,850 to $6,890 – might cause buyers in warm regions to re-think the AWD alternative, even though certain models with Ecoboost engines come bundled with AWD.
Ford is asking dealers to curtail orders of three shades of red paint, and one hue called “Tuxedo Black” due to difficulties sourcing metallic elements needed for the paint. The element, which is produced by a Japanese supplier, is unable to be produced to due damage resulting from the natural disasters that occurred in the country.
So far, full-size pickups and SUVs are unable to be ordered in Tuxedo Black, while vehicles like the Ford Taurus and Lincoln MKS will have their supplies of the color restricted. The shades of red will be scaled back on cars like the F-Series Super Duty and Ranger pickups, Focus, Econoline and Lincoln Navigator.
Ford says it is looking to find a replacement for the substance, called Xirallic, which is used to give the paint a metallic finish.
[Source: CNN Money]
With the New York Times erecting a “pay wall” around their online section, many web enthusiasts are crying foul at the venerable paper’s decision to abandon the online modus operandi of making information free.
But 200,000 of the Times’ best customers will be eligible for free access (worth about $150) thanks to Lincoln, which is sponsoring the program as part of its corporate communications strategy.
“We’ve been spending a lot of time with our media partners looking for ideas,” Connie Fontaine, manager of U.S. Lincoln marketing communications, told Advertising Age. “Our brand is one that has a lot of great news and a lot to say but isn’t always heard. The Times did bring us this idea and we thought it was really relevant to the brand for a lot of reasons. The type of reader we’ll be able to engage through this program is a thought leader.”
Lincoln feels that the people interested in the online section of the Times are the same kind of customers who would be interested in a new Lincoln – as opposed to the old guard print crowd who may err towards a Town Car, specifically a chauffeured black example. As for the Times, well, 200,000 digital subscribers is a drop in the bucket considering their readership numbers, and with any luck, the program will be mutually beneficial for both parties.
[Source: Advertising Age]
Five Lincoln concept cars, as well as one Mercury concept will go up for auction at RM’s Sports & Classics of Monterey on August 12th. The six concepts are being sold by Ford Motor Co. through RM Auctions, a well known auction house that regularly handles ultra high end vehicles. All vehicles, except the Lincoln Navicross and Mercury Messenger, can be driven, although it is illegal to drive them on public roads. All proceeds from the auction will benefit the Juvenile Diabetes Research Foundation and The Children’s Center.
Gallery: Lincoln & Mercury Concept Vehicles
The taste of irony must be bitter for Ford Motor Co, as its dying Mercury division outsold Lincoln, Ford’s luxury division, in the month of June.
Mercury sales were up 26.2% compared to June, 2009, while Lincoln sales dropped 11% in that same time period. Leading the charge was the Mariner SUV, which reported a 37.5% percent increase in sales. However, the data did not cite whether fleet sales were included, as Mercury is tremendously popular among big fleet buyers like rental car agencies.
Ford canned the Mercury brand to focus its attention on its Lincoln brand, which is taking dead aim at Cadillac. Lincoln is expected to receive on onslaught of new product, starting with the redesigned MKX crossover this summer.
The 2011 Ford Mustang V6 makes as much power as the 2005-2009 V8 version did, proving that six-cylinder technology is no longer for the runts of the Mustang litter. Add a couple turbochargers and direct-injection, and you get Ford’s wonderful EcoBoost motor, which has all the power you could ever want from a big V8, while getting better fuel economy.
Ford customers seem to agree, and an internal study shows that buyers are very satisfied with the performance of the EcoBoost engine. While the survey was probably not the most scientific, real-world experience with a Taurus SHO was enough to prove that the technology is sound, and the rumored four-cylinder Ecoboost should be a treat.
Press Release After The Jump