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 |  Mar 12 2012, 9:01 PM

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The 2013 Lincoln MKZ Concept originally debuted at the 2012 Detroit Auto Show sporting a panaromic glass roof. The production 2013 Lincoln MKZ sedan is scheduled to make its official debut at the upcoming New York Auto Show, and it appears that Lincoln is hard at work on offering a fully-retractable glass roof on its new sedan.

It’s believed that the roof design has been under development for several years at Lincoln and will make its production debut on the MKZ.

As we heard back at the Detroit Auto Show, the glass is actually integrated into the MKZ’s structure, constructed from steel and boron and is designed to give the passengers a personal, open-air experience. The retractable glass roof is just one of many efforts Lincoln is pursuing to help differentiate their models from the lesser Ford platforms that they are based on.

We’ll be sure to get more information when the MKZ makes it debut at the New York Auto Show, at which point we’ll hopefully find out if the retractable glass roof will be standard on the MKZ or available as an option.

GALLERY: Lincoln MKZ Concept

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 |  Jan 11 2012, 1:53 PM

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Lincoln is desperate for one hot new model in its lineup, just not this hot. At the reveal of the new MKZ Concept at the Detroit Auto Show this week the car in question began to smoke. Embarrassed Lincoln reps ushered giggling journalists away with jokes aplenty. Reception of the new Lincoln wasn’t mixed, it was decidedly negative and the only more appropriate fate for the MKZ concept would have been if it had blown up. You know… because it bombed.

GALLERY: 2013 Lincoln MKZ Concept

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Watch the video of the smoking hot Lincoln MKZ concept below:

Continue Reading…

 |  Jan 10 2012, 9:13 AM

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It seems as if the two domestic luxury brands are engaging in a game of tit for tat. Yesterday, Cadillac revealed its new BMW 3-Series fighter, the ATS. Today, rival Lincoln took the spotlight, taking the wraps of this, the 2013 MKZ Concept at the North American International Auto Show in Detroit.

We’ve been hearing for months about Lincoln’s new focus, including the formation of an independent design group, with the task of making the brand’s vehicles look a lot more distinctive. Brand Design Head Max Wolff, calls the MKZ Concept “elegant simplicity,” with the objective  of creating a car that embodies “warmth.”

Features such as a Cognac colored exterior, contrasting Champagne leather interior, accented with “responsibly harvested” Poplar wood are designed to accentuate this feeling of coziness, while the seats themselves feature perforations in the center, in order to give the impression of Champagne bubbles rising from a bottom of a glass.

So perhaps this car, is not only symbolic of a new design direction for Lincoln, but also emphasizing the brand’s new found freedom, via a rolling celebration.

High-tech interior embellishments include the latest version of MyLincoln Touch, accessed by a Thin Film Transistor Screen directly ahead of the driver, as well as a push button gear selection feature, said to become a signature touch of future Lincoln products.

Outwardly the MKZ employs a new take on the Lincoln split grille, that almost harks back to the 1938 Zephyr and more fluid lines that break away from the almost blocky look of the current MKZ sedan. Out back, full width LED taillamps and big bold chrome “Lincoln” lettering, plus exhaust tips integrated with the rear fascia are signature touches.

Yet most impressive, is the panaromic glass roof, a feature we can also expect to see more of on future Lincoln products, according to Wolff. The glass is actually integrated into the car’s structure, made from steel and boron and is designed to provide each occupant with a “personal,” open air experience.

And that basically sums up what Ford is trying to do with Lincoln, turning the marque into a true boutique brand, where the ownership experience is as intimate as the vehicles themselves. Will it work? Time only has that answer, but as other luxury brands, specifically Teutonic ones, seem bent on bigger and better, the strategy might just work.

GALLERY: 2013 Lincoln MKZ Concept

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 |  Jan 08 2012, 4:27 PM

Part of “the biggest statement Lincoln has ever made at an auto show” is the MKZ sedan concept, which is set to debut at the 2012 Detroit Auto Show right around the corner.

Up until now, we haven’t even had a single idea on what the concept may look like, but Lincoln has released the first official teaser of the sedan ahead of the show. The photo reveals the return of the full-width taillight for Lincoln, but more importantly proves that a fully new redesigned vehicle for the brand is the right direction to help Ford reinvigorate sales of their luxury brand.

AutoGuide will have more on its official debut at the 2012 Detroit Auto Show. Until then, see the complete show preview here.