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The AutoGuide News Blog is your source for breaking stories from the auto industry. Delivering news immediately, the AutoGuide Blog is constantly updated with the latest information, photos and video from manufacturers, auto shows, the aftermarket and professional racing.
 |  Apr 10 2011, 1:50 PM


So what is it that you do when you have a Lamborghini LP670-4 SuperVeloce and you start to get bored? You get it wrapped full matte purple and outfit it with a set of ADV.1 Deep Concave ADv05 wheels. So what do you do once you’re bored with that? Rewrap the entire exotic in a chrome purple finish, that’s what.

This LP670-4 SuperVeloce is sporting what might be perhaps the next trend or style to hit the aftermarket: colored chrome foil wraps. We’ve seen chrome and shiny gold wraps before, but purple is definitely new to us and we have to agree that it looks amazingly nice on this LP670-4.

GALLERY: Chrome Purple Lamborghini LP670-4 SuperVeloce

chrome_purple_lamborghini_lp6704_superveloce_1.jpg chrome_purple_lamborghini_lp6704_superveloce_2.jpg chrome_purple_lamborghini_lp6704_superveloce_3.jpg chrome_purple_lamborghini_lp6704_superveloce_4.jpg

[Source: ADV.1]

 |  Mar 26 2009, 12:17 PM


When you’re an automaker, there are two ways to significantly improve profits. First, you can sell a vehicle to as many people as possible, using the “economies of scale” approach. Second, you can sell a reduced number of vehicles at a higher profit margin, feeding off an increased demand and a reduced supply.

The Lamborghini Reventón most certainly falls into the latter category and now Lambo is hoping to repeat the success of that car with an even more limited edition Reventón Roadster… yummy!

According to, which cites not one but two “very reliable” sources inside the company, the Reventón Roadster is set to become a reality. And why not? Lamborghini already has the crazy Reventón bodywork all figured out and they can easily fabricate some Murciélago chassis. They’d be crazy not to build it.

CarsUK is reporting that the Roadster version would use the updated engine from the new LP670-4 SuperVeloce, with 670 neck-snapping horsepower. As for production numbers, Lambo would keep the Reventón Roadster in even more limited supply with just 9 models being produced – and apparently 9 deposits have already been made.

As for the asking price, it’s a serious $1.6 million. It appears as though this over-the-top raging bull is also a cash cow.

GALLERY: Lamborghini Reventón