AutoGuide News Blog
The AutoGuide News Blog is your source for breaking stories from the auto industry. Delivering news immediately, the AutoGuide Blog is constantly updated with the latest information, photos and video from manufacturers, auto shows, the aftermarket and professional racing.
Oh Mansory, you’re like our favorite recovering celebrity. Some days we absolutely adore you, and other days we can’t help but to shake our head in disgust. Mansory’s latest creation, their rendition of BMW‘s new flagship 7-Series sedan, shows exactly why automotive manufacturers don’t mix and mingle SUV styling with luxury sedans.
For whatever reason, Mansory didn’t really go digging into the creative department when it came to styling BMW’s redesigned 7-Series. Instead, they reached right up on their shelves, pulled the same front bumper off their X5 M and X6 M packages, and got it to fit nice and snug on the 7-Series. The result isn’t so fantastic, given that we’re so used to seeing that front styling on an SUV and not a luxury sedan. Regardless, the bold and open front end design looks absolutely out of place on a luxury sedan that really sports conservative bodylines.
The front kidney grilles are also swapped out for horizontally-slitted carbon fiber variants, which is strange considering BMW’s are known to have vertically-slitted kidney grilles and the change again, looks odd and out of place. The rear features a new bumper with diffuser fitted for a quad-tipped exhaust system, presumably Mansory’s own. Roof and trunk spoilers seems to also be part of the package.
As for what’s left on the outside, Mansory paired up the 7-Series with a fittingly bad set of chrome wheels, really rounding out the lack of thought put into the package.
GALLERY: Mansory BMW 7-Series F01
This is most certainly a surprise from Mansory. After making huge splashes with their customized Aston Martin DB9, Bugatti and Maserati Gran Turismo, the last thing we expected to see from the wild German exotic car tuner was a BMW X5 M. Even more shocking is that it’s not a 9-inch widebody with 24-inch gold wheels, matte-orange paint and more carbon fiber than an Airbus A350.
Instead it’s quite tame, perhaps an acknowledgment that folks will actually use their X5 M as a daily driver.
Possibly even more remarkable is how toned-down the interior is. We’ve spotted an Alcantara-wrapped steering wheel and a refreshed two-tone interior. But of course, Mansory would be more than happy to indulge any owner with any sort of interior modifications they want, no matter how gaudy or tasteless they are.
The X5 M wouldn’t be considered customized if it didn’t include a heavy horsepower gain. Mansory does that too, offering several levels of performance with the top gains sitting at a hefty 670-hp and 700 ft-lbs of torque. That’s quite the increase from the factory 555-hp and 500 ft-lbs of torque.
In the press release, Mansory notes that they are working on a big brake upgrade though it didn’t find its way on the demo car. The SUV is lowered 1.6-inches and sports massive 23-inch wheels all around with Michelin tires.
Interestingly enough, Mansory stated that this is just one of a few BMW endeavors with the X6 and 7-Series on their radar. We’re guessing they’ve realized more people own BMWs than Bugattis. We’re more curious to see if these tuning packages’ price range is more in line with BMW owner’s budget than Bugatti and Rolls-Royce owners’ budget.
GALLERY: Mansory BMW X5 M
Official press release available after the jump: