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The AutoGuide News Blog is your source for breaking stories from the auto industry. Delivering news immediately, the AutoGuide Blog is constantly updated with the latest information, photos and video from manufacturers, auto shows, the aftermarket and professional racing.
 |  Feb 03 2012, 1:57 PM

10. Hyundai Genesis Coupe 'Think Fast'


The Super Bowl only comes once and year, and it brings with it a heated advertising race between car companies to try and captivate the huge audience that watches the big game with eye catching commercials. These are AutoGuide’s picks for the 10 best commercials of this year’s Super Bowl in order from worst to best. And lucky you, there are so many this year we actually left the bad ones out.


 |  Jan 30 2012, 10:42 AM

We were teased last week with a taste of Honda’s Ferris Bueller Super Bowl ad. Now the full 2:25 commercial is available to watch… and we’ve got it!

We were pretty excited after watching the 10 second teaser, and the full-length ad doesn’t disappoint. It stars Matthew Broderick, who calls into work sick and enjoys a day off in his Honda CR-V. It features new takes on a few famous scenes from the iconic movie – even the one that showed after the credits rolled on the original film.

Other, much smaller ties to the original film are included in the commercial as well, but if your not paying attention they are hard to spot. At the 54 second mark the name appearing on the CR-V’s screen is Grace, Rooney’s secretary in the original film. At 57 seconds there is a flower delivery man who walks through the shot and at the 1 minute mark there is a trench coat clad clarinet player in the background. Can you spot any more ties to the original film?

Honda went all out to make this ad, which includes hiring “The Hangover” writer/director Todd Phillips to bring this vision together.

Watch the ad after the jump and tell us what you think in the comments section below.

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 |  Jan 27 2012, 3:00 PM

Bueller? Bueller? Anyone? It’s been 26 years since Ferris Bueller (aka Matthew Broderick) took a day off, but he’s back and he’s starring in Honda’s new Super Bowl ad.

Although the ad won’t be shown until game day, Honda has released a tease of the commercial to hold us over. The 49-year-old actor stars in this Ferris Bueller-themed ad, which will prominently feature Hondas… perhaps the Honda CR-V? There’s no word if his buddy Cameron will be joining him on his latest adventure or if a Ferrari will be meeting an untimely end.

The teaser ad takes its inspiration from the movie’s famous opening scene, as Broderick pulls back the curtains and asks: “How can I handle work on a day like today?”

To see the full ad, you’ll have to wait until February 5 (bow-bow-chik-chika-chika). Watch the teaser after the jump.

Continue Reading…