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 |  Sep 08 2010, 2:18 PM

The ugly duckling/swan theme is an often used cliche in romantic comedies and other low-grade forms of entertainment, but we were caught of guard when Mazda ditched their Nagare design language and blossomed into a beautiful creature with the Shinari concept.

Nagare, if you remember, is the current design theme for Mazda that looks a lot like a mutated sea creature.  The Shinari, on the other had, and the accompanying Kodo design language, looks like something from an expensive European manufacturer that costs many multiples of what a Mazda3 would.

The four-door coupe Shinari, seen in the video, is a promising start to a new era of design in Mazda, and we can’t wait to see how it will extend to its regular lineup

[Source: CNET]

Hit the jump to see the official video

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