SEMA 2010: NASCAR Edition Camry Trades Mundane for Muscle… and Mullets

SEMA 2010: NASCAR Edition Camry Trades Mundane for Muscle… and Mullets
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Toyota products have often been criticized for being a bit too tame, lacking in enthusiasm while operating more like appliances. In an effort to distract from that reality, Toyota and the RK Collection have built a custom NASCAR edition Camry that does more than just look the part. Powered by a massive 358 ci TRD… Continue Reading...

SEMA 2010: Greddy-Tuned Scion tC is Yours to Build

SEMA 2010: Greddy-Tuned Scion tC is Yours to Build
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It’s not often you see a car at the SEMA Show that’s more than just a pipe dream. And we’ll admit that building a car to resemble this Greddy-tuned Scion tC might not be cheap, but it is possible. While it’s obvious from the official press release that Greddy is planning to offer the turbocharger… Continue Reading...

SEMA 2010: Toyota Prius C&A Custom Concept Gets Full Carbon Fiber Body

SEMA 2010: Toyota Prius C&A Custom Concept Gets Full Carbon Fiber Body
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It may look a little a lot over the top, but beneath all that wild bodywork the C&A Custom Concept Toyota Prius is actually pretty cool. That may be hard to believe, but what if we told you almost the entire body of the car (excluding the doors) was crafted of light weight carbon fiber…. Continue Reading...

SEMA 2010: Kia Reveals Dueling ‘Work’ and ‘Play’ Sportages at SEMA

SEMA 2010: Kia Reveals Dueling ‘Work’ and ‘Play’ Sportages at SEMA
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To help show the versatility of the new 2011 Sportage, Kia has unveiled two “dueling” versions of the crossover at the annual SEMA Show in Las Vegas. Sporting plenty of aftermarket accessories (this is SEMA after all), a matte-red “Play” Sportage looks to the more adventurous side of the crossover and its owners, while the… Continue Reading...

SEMA 2010: Toyota Sienna Swagger Wagon Has Family Appeal, Vegas Style

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SEMA 2010: Toyota Sienna Swagger Wagon Has Family Appeal, Vegas Style
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Looking like a luxurious RV inside and a pimp Vegas stretched limo outside, Toyota couldn’t have picked a more perfect venue than the annual SEMA Show to unveil its Sienna Swagger Wagon Supreme. The stretched Sienna takes Toyota’s new ‘Swagger Wagon’ to the extreme, after their viral music video of the stock van garnered over… Continue Reading...

SEMA 2010: Toyota Yaris GT-S Club Racer Already a Proven Winner

SEMA 2010: Toyota Yaris GT-S Club Racer Already a Proven Winner
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With plenty of other blinged out rides at the 2010 SEMA Show, Toyota‘s Yaris GT-S Club Racer is a refreshing change of pace. There’s no big stereo system in the trunk, and it doesn’t make 500-hp. Instead, it’s a purpose built track car that’s not only ready to do battle in SCCA competition, but has… Continue Reading...

SEMA 2010: Honda HPD CR-Z Racer Gets a Turbo and Push-to-Pass Hybrid Boost

SEMA 2010: Honda HPD CR-Z Racer Gets a Turbo and Push-to-Pass Hybrid Boost
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Technically the SEMA Show doesn’t start until tomorrow but thanks to our spies inside we have these snap shots of just what potential Honda‘s new CR-Z has. The Honda Performance Development CR-Z Racer looks like a true racing machine and likely is with a fully stripped-down body, a lowered suspension, functional aero and some big… Continue Reading...

Umbrella Auto Design F1 Interior Gives the Nissan GT-R a Cockpit to Match its Performance

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Umbrella Auto Design F1 Interior Gives the Nissan GT-R a Cockpit to Match its Performance
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While most of the aftermarket likes to overwhelm consumers with excessive amounts of horsepower, some companies like to refine the finer details, making the driving experience a more fulfilling one. Take Umbrella Auto Design for example; they began their business by focusing on Acura’s flagship supercar, the NSX. They built a wickedly clean demo car,… Continue Reading...

Lexus to Showcase Hybrid Tuning at 2010 SEMA Show

Lexus to Showcase Hybrid Tuning at 2010 SEMA Show
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If the SEMA Show stands for anything, it’s that the aftermarket industry is as much about style as it is about performance. That being said, Lexus has decided to showcase its lineup of hybrid models at the world’s largest aftermarket expo next week. Several tuners will will take part, including Fox Marketing, EST Styling and… Continue Reading...

‘Elegant Equus’ Headed to SEMA With VIP-Style, 450-HP Turbocharged V8

‘Elegant Equus’ Headed to SEMA With VIP-Style, 450-HP Turbocharged V8
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For several weeks now Hyundai has been rolling out its lineup of SEMA Show cars, from the wild ARK Genesis Coupe R-Spec to the supercar-inspired Sonata Turbo. Several Equus luxury sedans are also set to make an appearance, including one from Rhys Millen Racing and DUB. Now you can add one more to that list… Continue Reading...

Scion’s SEMA Lineup Highlights All-New 2011 tC

Scion’s SEMA Lineup Highlights All-New 2011 tC
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Scion has just released a selection of official pictures of its 2010 SEMA Show cars and while there’s the usual selection of over-the-top creations, were also pleased to see a few cars we’d actually like to drive. Topping the list is the GReddy modified 2011 Scion tC, sporting a turbocharger that the company even refers… Continue Reading...

AMS Nissan GT-R Hits New Quarter Mile Record: 9.192 @ 163.12-mph

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The reality of a fully streetable 8-second Nissan GT-R just got a whole lot closer. AMS took their Alpha 10 GT-R demo car back to the quarter mile after their 9.33 pass to lay down an amazing 9.192 @ 163.12 mph track time. Now obviously going from 9.33 to 9.192 is easier than going from… Continue Reading...

Toyota SEMA Display to Include NASCAR Edition Camry, Sienna Swagger Wagon Supreme

Toyota SEMA Display to Include NASCAR Edition Camry, Sienna Swagger Wagon Supreme
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Toyota has just announced its list of eight show cars for the annual SEMA Expo, including everything from a custom Prius, to a NASCAR edition Camry, to several modified trucks and even a Sienna Swagger Wagon. Along with the vehicles, Toyota will have on hand NASCAR driver David Reutimann, NHRA Top Fuel driver Antron Brown,… Continue Reading...

Rhys Millen Hyundai Equus Spied Before SEMA

Rhys Millen Hyundai Equus Spied Before SEMA
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We’ve seen the renderings of Rhys Millen’s Equus project for SEMA, and while it’s still a little underwhelming of a project (especially for a SEMA car), we’re  excited to see Hyundai pushing forward with the Equus and leveraging their existing partnerships to show the world what a little bit of tasteful modifications can do to… Continue Reading...

Fox Marketing Lexus LS600hL Revealed Ahead of SEMA

Fox Marketing Lexus LS600hL Revealed Ahead of SEMA
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Fox Marketing has built some impressive Lexus projects in the past for SEMA, including their IS350C from last year’s show, and they teased us with their luxury sedan LS600hL project earlier this year. Now we’ve got some sexy snaps of the car ahead of its SEMA reveal. On the exterior, the luxury Japanese sedan sports… Continue Reading...

Switzer Performance R1K Nissan GT-R Fastest, But Not Quickest: 9.38 @ 155.29-MPH

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Switzer Performance announced their Nissan GT-R R1K kit earlier last month, claiming 1,005-awhp through their custom package sporting a pair of Garrett watercooled turbochargers and C16 fuel. And it seems with AMS and SP Engineering all scooping around the 1,000-awhp range, we knew the competition would heat up once these cars hit the actual track… Continue Reading...

Suzuki Swift R Concept Revealed Ahead of Beijing Auto Show

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Suzuki Swift R Concept Revealed Ahead of Beijing Auto Show
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With the launch of the all-new Swift in other markets, we’ve heard rumors that Suzuki will eventually bring the small hatchback back to North America, and if this concept makes it to production, we’ll really be crossing our fingers. Revealed well ahead of its planned official debut at the upcoming Beijing Auto Show, the Suzuki… Continue Reading...

Anime Themed Rides Show Up At Japanese Dream Party

Anime Themed Rides Show Up At Japanese Dream Party
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A lot of Japanese tuning fads have become popular in North American, but here’s an interesting trend that we find a hard time believing it will catch on here. For those not in the geek world, Dream Party is a gathering in Tokyo and Osaka for game developers. Taking place twice a year, many well-known… Continue Reading...

Toyota Tacoma X-Runner RTR Revealed Ahead of SEMA Debut With Supercharged 5.7L V8

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Toyota Tacoma X-Runner RTR Revealed Ahead of SEMA Debut With Supercharged 5.7L V8
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Built as a SEMA 2010 project, Toyota has been prepping their Tacoma X-Runner RTR and did some baseline test runs out at Pomona this past Tuesday. For those unaware of this project, Toyota was basically looking at producing a “ready to race” Toyota Tacoma X-Runner with the Tundra’s 5.7-liter V8 powerplant. But the fun doesn’t… Continue Reading...

GReddy Building Turbocharged 2011 Scion tC For SEMA

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GReddy Building Turbocharged 2011 Scion tC For SEMA
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GReddy has always been a huge supporter of Scion and its vehicles, producing a turbo kit for the original tC when it first hit the market. In fact, their tC was one of the cleanest ones ever built, so it’s no surprise that they’re already all over the new generation 2011 Scion tC, R&D’ing new… Continue Reading...

Top Secret Goes Gold With Nissan GT-R, Sports New Front Bumper

Top Secret Goes Gold With Nissan GT-R, Sports New Front Bumper
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Oh how much we love Top Secret’s signature gold finish on their cars. We were actually disappointed in how long it has taken Top Secret to show off a Nissan GT-R doused in their gold, but boy was the wait worth it. But as you may be able to tell from the above photo, Top… Continue Reading...

Toyota Tacoma RTR Set for SEMA Debut With Tundra V8 Power

Toyota Tacoma RTR Set for SEMA Debut With Tundra V8 Power
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n what perhaps respresents a modern take on the original muscle truck concept – stuffing a big engine in a smaller vehicle, the RTR (which stands for Ready To Race) features a iForce 5.7-liter V-8 dropped between the frame rails of a current Tacoma. Continue Reading...

Lexus CT200h to Get F-Sport Performance Parts

Lexus CT200h to Get F-Sport Performance Parts
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For the first time ever, Lexus will offer a selection of F-Sport performance accessories for a hybrid model – the CT200h. While it’s not designed to be a high-performance model, the CT is being billed as a driver’s hybrid; retaining the trademark Lexus ride quality while also offering a dynamic driving experience. And that’s just… Continue Reading...

AMS Introduces Alpha Performance Packages For Nissan GT-R

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When it comes to finding gobs and gobs of horsepower, AMS Performance knows how to do it. Regardless of the application, whether it’s a Mitsubishi EVO or a Nissan GT-R, AMS has set records time and time again on and off the track. And now they’ve made it easy for all their customers to achieve… Continue Reading...
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