Toyota Launches 2013 Prius Plug-in MPG Challenge

Toyota Launches 2013 Prius Plug-in MPG Challenge
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To show off the merits of the Prius Plug-in Hybrid,  Toyota is setting up the Prius MPG challenge that will pit north-eastern based environmentally-conscious, charitable organizations against each other to see who can use the least fuel.  Continue Reading...

2012 Toyota Camry to Bow This Fall

2012 Toyota Camry to Bow This Fall
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The most popular mid-size sedan in the North American market is the Toyota Camry, and later this year we should see an all-new model. The seventh generation model is set to debut this fall, as indicated by Toyota’s vice-president and general manager Bob Carter. Toyota sold 327,804 Camry’s last year, and while that would be… Continue Reading...

New Prius Takes On Insight With $20,000 Starting Price

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New Prius Takes On Insight With $20,000 Starting Price
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Toyota is taking Honda’s Insight threat seriously… very seriously. In fact, the world’s largest automaker will price the new (third-generation) Prius directly in competition with the Honda’s Insight in the Japanese market. Set to go on sale on May 18th, the new Prius will cost just $20,750 (2.05 million yen). The number isn’t official from… Continue Reading...