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In Maybach‘s last full year of sales before the hyper-luxury brand will be shuttered for 2013, Daimler has increased the MSRP of Maybach’s 2012 line-up.
According to the latest pricing updates released by Mercedes-Benz USA, the 2012 Maybach 57 will begin at $379,050, an extra $3,080 over the 2011 model year. The 2012 Maybach 57 S and Maybach 62 will be offered at $418,950 and $430,450 respectively, each a $4,200 premium over last year’s model. Next, a 2012 Maybach 62 S will be starting at $470,350, $4,600 more than the 2011 MSRP. Finally, the top-of-the-line Maybach Landaulet pricing will remain the same as last year at $1,382,750.
A strange move for the German automaker as common practice and conventional economics traditionally dictate lower prices amid waning demand. While Maybach is a made-to-order boutique marque, we suggest prospective customers to keep an eye on Maybach’s slightly more affordable 2011 inventory.