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The full-size pickup segment has never been so competitive. A brand-new Chevy Silverado, a heavily revised Ram and a refreshed Toyota Tundra are tantalizing options, and then there’s an aluminum-body F-150 waiting in the wings. But fixin’ for a fight, Nissan is throwing its 10-gallon hat into the rodeo ring with a brand-new Titan.
Love Me or Love Me Not?
Love is in the air; either that or exhaust fumes mixed with a whiff of burnt transmission fluid. Yes, it’s Valentine’s Day and people around the world are hugging, kissing and handing out heart-shaped boxes of chocolate. But how boring is that? This holiday is a bigger cliché than every Disney princess movie combined and raised to the power of a Jared jewelry commercial.
Upping the excitement factor here’s a list of five vehicles you might be interested in “dating” and five you could actually “marry;” each one is fun in its own special way but they’re not all keepers. You know, as enamored as you were of that cocktail waitress in Vegas you probably wouldn’t want to introduce her to your parents or show her off at church.
After putting the new crop of 2014 half-tons to the test, AutoGuide.com has chosen the Ram 1500 as our 2014 Truck of the Year.
Several months back we posted an epic Top 10 list highlighting some of the priciest, most opulent and downright ludicrous pickups available on the market. Vehicles like the Cadillac Escalade EXT and Harley-Davidson F-150 are but a couple of the high-brow haulers we featured. Those vehicles – and we hesitate to call them trucks – are so over the top they spill into luxury-car territory.
Trucks are big profit generators for automakers. The half-ton and heavy-duty pickup segments are probably the most fiercely competitive categories in the industry. Brands fight tooth and nail for every sale they can make. To move the metal they’re willing to leverage any and every competitive advantage no matter how small. Not surprisingly this winner-take-all mentality is delaying common-sense reform that benefits truck buyers.
Once upon a time trucks were built for work. They had manual door locks, crank windows and AM radios, if they had any sound system at all. Leather seats, air conditioning and voice-activated distractions were out of the question. Like a framing hammer, pickups were simple and effective.
For decades they were purpose-made for hard-working men (and women), the kind of folks that make Paul Bunyan look like a dragqueen. But somewhere along the line these roughneck vehicles became cool with the subdivision set. People living in suburbia started to buy them en masse. With sales increasing so did the clarion call for more comfort.
Today it’s easy to push a simple truck’s window sticker well into luxury-car territory… and beyond. Sure, these vehicles can still handle a 14-hour day on the jobsite and are even more capable than their forebears, but more often than not they’re loaded with costly options that appeal to style-conscious shoppers rather than blue-collar workers. Here’s a list of 10 pricey pickups tailor-made for urban cowboys. The MSRPs are listed without incentives, so actual pricing may vary.