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 |  Mar 12 2012, 3:02 PM

Ignoring software updates is an easy habit to get into, especially when it’s simpler to hit the “cancel” button than enduring an arduous process and wasting time.

There’s a nasty surprise in store for you if you’re one of the people who groans when your Mac or PC gets an update alert and you also happen to drive a car with MyFord Touch.

As we reported last week, the company started mailing USB sticks to some 300,000 customers with an update for your MyFord or MyLincoln Touch infotainment operating systems. It’s simple enough to install, but according to a story reported by Automotive News, the update takes an hour to perform and  the engine must be idling.

While it’s probably not such a big deal to spend that time reading a book in the driver’s seat or taking a nap, driver’s don’t actually have to go through the wait time themselves, which is potentially causing an expensive problem for dealerships. Instead of carrying the update out individually, drivers may also bring their cars into a Ford dealership to be serviced — free of charge. What’s more, those opting to do this get a free rental for the day. Doing so saves you from spending gas money on an update.

It remains to be seen if customers will choose to come in for the update or do it themselves, but at a minimum of an hour per, that represents a lot of time technicians could spend working on other problems.

On the other hand, if Ford’s plan works and most people handle the update personally, this could be a significant step in the opposite direction by encouraging people not to bring their vehicles in for unnecessary service.

[Source: Automotive News]