General Motors Takes Marketing Cues From Jersey Shore

1
General Motors Takes Marketing Cues From Jersey Shore
Share this Article
General Motors is going to some pretty extreme lengths to capture a younger audience. The automaker’s latest tactic was to hire MTV Scratch to head its latest marketing campaign. So you might ask yourself: “What’s so newsworthy about that?” General Motors – one of the largest, well-known and well-established car brands is handing over its… Continue Reading...