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In a year where most automakers saw staggering sales losses that pushed many to the brink of bankruptcy, and some over it, Subaru is one of a handful of companies sad to ring in the New Year and see 2009 fade into history.
With an onslaught of new products designed at a wider segment of the market, Subaru managed to move 216,652 units in 2009, up a solid 15 percent from last year and topping the company’s previous best year (2006), where it sold 200,703 vehicles.
With continual good news almost ever month in 2009, Subaru ended the year on a high note with December sales up 33 percent to 23,074 units, as compared to last year.
“We really owe this tremendous success to both our retailers and employees, who executed the business plans we set in place. Along with our vision and their belief in the Subaru brand, they helped make that vision a reality,” said Tom Doll, EVP and COO of Subaru of America.
“Subaru is well-positioned to continue its success into 2010,” said sales VP Tim Colbeck. “We have the right products, marketing and dealer network providing us with a strong foundation for future growth.”
Official release after the jump: