Under the Hood – What Does the Writing On My Tires Mean?

Under the Hood – What Does the Writing On My Tires Mean?
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The average motorist doesn’t give them a second thought, but tires are mission-critical components. They’re as important to cars and trucks as spacesuits are to astronauts. Without them you literally couldn’t drive anywhere. Continue Reading...

Why Your Next Set of Tires May be Made from Weeds

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Why Your Next Set of Tires May be Made from Weeds
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When it comes to the auto industry, oil isn’t the only thing imported from foreign countries and subject to supply issues and price spikes. The same is true of the rubber in your car’s tires, though a solution could lie in a simple, resilient weed that grows freely across the American southwest. Continue Reading...

Run Flat Tires: Why You Should, or Shouldn’t, Buy Them

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Run Flat Tires: Why You Should, or Shouldn’t, Buy Them
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Maybe you’ve been in this situation: stuck on the side of a road, a punctured tire needing to be changed out for the spare one in the trunk. You have a pair of options, do you choose to change the tire yourself, or do you call for roadside assistance. Both options can take a while… Continue Reading...

Bridgestone Custom Colored Tires Announced

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Bridgestone Custom Colored Tires Announced
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Bridgestone announced a development in tire printing technology last month that allows new stylistic possibilities. White-wall tires and white lettering harken back to cars with cranks, though neither the tires nor the cars are common today. Bridgestone wanted to change that by finding a solution for bright designs printed onto the sidewall of tires that… Continue Reading...

Win A Set Of Tires Or A Dodge Durango In The Toyo Tires Sweepstakes

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Win A Set Of Tires Or A Dodge Durango In The Toyo Tires Sweepstakes
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Is it time to pick up a new set of tires for your vehicle? Wouldn’t you rather win a set than have to buy four new tires? Here’s your chance – Toyo Tires is giving away a set of tires every week for the next 17 weeks, as well as the grand prize of a… Continue Reading...

Win a $500 Discount Tire Gift Card for Completing the AutoGuide, J.D. Power Survey

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Win a $500 Discount Tire Gift Card for Completing the AutoGuide, J.D. Power Survey
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  Want to win $500 towards a set of tires? You could be the lucky winner of a Discount Tire voucher for 500 big ones just be filling out a survey being put on by AutoGuide.com and J.D. Power. The AutoGuide Audience Survey will ask questions regarding how social media and other online tools help… Continue Reading...

Canadian Tire’s New Online Store Comes With Help Me Choose Feature

Canadian Tire’s New Online Store Comes With Help Me Choose Feature
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Those Canadians have to put a lot of thought into their tires. Seasonal weather conditions alone are enough to make their heads spin. So how do they pick a tire that’s right for their car? Well, the crafty Canucks at Canadian Tire just made the process a whole lot easier with its online tire store… Continue Reading...

Is Lamborghini Building A 250 MPH Aventador?

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Is Lamborghini Building A 250 MPH Aventador?
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It looks as though Lamborghini maybe working on a very fast Aventador prototype. Spy shots have been taken of an Aventador sporting camouflage, fitted with Bugatti Veyron rims and tires. The only other explanation is that Bugatti is preparing to use the Aventador’s platform for a new supercar of its own but this is quite… Continue Reading...

Nokian Tires Set New Ice Speed Record: Audi Bests Bentley

Nokian Tires Set New Ice Speed Record: Audi Bests Bentley
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A few weeks ago, Bentley announced that it had set a world speed record on ice in their Continental Supersports. The modified convertible hit 205.48 mph on a Finnish lakebed, which is no trifling speed. Now, obscure tire manufacturer Nokian has announced that they have bested that record by one mph, with their own special… Continue Reading...

Kumho Tire Drive App Will Get You Racing Online, For Free

Kumho Tire Drive App Will Get You Racing Online, For Free
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Another tire game rolls onto the iPhone. Get your engine revving with Kumho Tire Drive. Kumho Tire USA is behind this free multicar racing game application for fans of speed. The Kumho Tire Drive game puts you behind the wheel of a supercar outfitted with Kumho tires. You take on curvy city streets, as well… Continue Reading...

New Continental Tire Racing App Includes The Chance to Win a PlayStation 3

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New Continental Tire Racing App Includes The Chance to Win a PlayStation 3
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How did we ever amuse ourselves while on the subway, standing in line or just killing time at work before the iPhone came along? It doesn’t matter, because there’s another game you can play while fighting boredom on the go – the ContiTireRace. The free app from Continental is the first tire game that can… Continue Reading...

California To Mandate Tire Pressure Checks To Reduce Emissions, Score One For The Nanny State

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California To Mandate Tire Pressure Checks To Reduce Emissions, Score One For The Nanny State
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The California Air Resources Board (CARB) has mandated that vehicle tire pressures must be checked during routine service and in line with the recommended factory settings. The initiative comes as part of a bid to cut down on under-inflated tires, which use more fuel and by extension, emit more greenhouse gases. While the law was… Continue Reading...

BFGoodrich Tires Launches “Bolt On” Ad Campaign Inspired by the Animal Kingdom [video]

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BFGoodrich Tires, a company well known for its innovative and action-packed TV commercials, has drawn inspiration from the animal kingdom for its latest “Bolt On” ad campaign.  As you’ll see in the video (after the jump), in the first installment it’s the grip of a tree frog that’s used to illustrate BFG’s point about bolting… Continue Reading...

Donk-Mobile Shreds Really Expensive Tires, Still Fails [video]

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For those unfamiliar with the “Donk, Box, and Bubble” trend, here’s a quick tutorial. Donk: A late 1970’s coupe or convertible, generally a GM product, such as a Monte Carlo or Cutlass Coupe, lifted, on hilariously oversized wheels. Box: A mid-1980’s Chevrolet Caprice, lifted, on hilariously oversized wheels. Bubble: A 1990’s Chevrolet Caprice, lifted, on… Continue Reading...

BFGoodrich to Award SCCA Nationals Winners With a Seat Behind the Wheel at the Baja 1000

BFGoodrich to Award SCCA Nationals Winners With a Seat Behind the Wheel at the Baja 1000
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BFGoodrich Tires has long had a passion for racing, both on the tarmac and in the dirt. In a unique move linking their on-road and off-road interests, BFG has just announced an expanded contingency program for five classes in the 2010 Sports Car Club of America (SCCA) National Championship Runoffs. This program offers SCCA competitors the… Continue Reading...

BMW Recalling 2011 X5 And X6

BMW Recalling 2011 X5 And X6
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A report from the National Highway Traffic Safety Association says that BMW is recalling an unknown number of X5 and X6 SUVs over incorrect tire pressure labels. According to Inside Line, NHTSA claims not only are the pressures wrong, but the wheel sizing is off as well. “The vehicles are equipped with 20-inch wheels, but… Continue Reading...

Yokohoma Pumps Up Tire Safety Week With 6-Part Video Series

Yokohoma Pumps Up Tire Safety Week With 6-Part Video Series
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To help promote Tire Safety Week (which is on right now), Yokohama Tire Corporation has released a series of short educational videos on its website and YouTube. To start things off with a bang, the first video features off-road racing champion and TV commentator Cameron Steele discussing the importance of properly inflated tires. “Consumer awareness… Continue Reading...

Toyo Tires Launches iPhone/iPod Touch Tire Fitment Guide

Toyo Tires Launches iPhone/iPod Touch Tire Fitment Guide
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A first in the tire industry, Toyo Tires has just released an online tire fitment guide that’s compatible with the iPhone and iPod Touch. The guide includes information on proper tire sizes, inflation pressures and premium replacement products. The Tire Finder program — located at http://tirefinder.toyotires.com/ — recognizes an iPhone or iPod Touch and formats… Continue Reading...