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There is no doubt that the Toyota Prius is the heavy favorite at TAS 2010. Literally every single booth has one and it’s hard to take 20 steps without spotting another tuned Prius. Toyota had their own to impress with the Prius Custom Plus Concept taking a very futuristic hold to the Prius design. The front end is as aggressive as ever, with uniquely designed wheels and plenty of carbon fiber. Who would have ever thought a widebody Prius could still be aerodynamic in saving gas? Next to the Custom Plus Concept was a Tom’s-tuned Prius that was mild at best next to its counterpart – but much more in-line to what Prius consumers would enjoy.