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The AutoGuide News Blog is your source for breaking stories from the auto industry. Delivering news immediately, the AutoGuide Blog is constantly updated with the latest information, photos and video from manufacturers, auto shows, the aftermarket and professional racing.
 |  Jun 03 2014, 9:41 AM


Toyota’s struggling Scion brand will soon get some much needed new product, with an insider confirming a new hatchback will be added to the lineup as well as a product the brand has never before offered, a sedan.

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 |  Nov 12 2013, 12:02 PM

Not to be Taken Auris-lly


In North America Toyota is known for a couple signature vehicles. Over the decades they’ve sold legions of Camrys and more Prius hybrids than you might expect. Beyond these core products the company also offers a host of other models, from the full-size Tundra pickup truck to the FJ Cruiser sport utility.

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 |  Sep 17 2012, 8:32 AM

Slumping sales over the last couple of years are putting a future for the Toyota Matrix in doubt. Now, the Japanese automaker has ruled out the possibility that its Auris would make its way to America as a Matrix replacement.

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 |  Sep 07 2012, 8:01 AM

Toyota has a long line of debuts planned for the upcoming Paris Motor Show, including several hybrids and the official debut of the GT86 TRD Performance Line of accessories.

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 |  Aug 29 2012, 7:45 PM

Toyota’s new Auris campaign in Japan has already spawned a music video featuring a singer who identifies as transgender. The Auris is now also the center of an art display called “Spanking Orchestra.” Continue Reading…

 |  Aug 28 2012, 8:01 PM

Toyota’s ads for the 2013 Auris already made headlines for featuring a model who identifies as a transgender woman. Now, the automaker produced another ad for the Auris featuring a transgendered singer from a Japanese band. Continue Reading…

 |  Aug 20 2012, 5:16 PM

Toyota’s new Japanese-market ads for the 2013 Auris show that this is a car for only a select part of the buying public. Continue Reading…

 |  Oct 12 2011, 3:30 PM

At the Johannesburg International Motor Show in South Africa, Toyota introduced their latest 5-door hatch in TRD supercharged form. The Auris TRD will feature a supercharged 1.6L with 178-hp and 149 lb-ft of torque, up 48-hp and 31 lb-ft from the standard model and looks to be launched sometime in November.

Even though the Auris is not sold in North America, the Auris has become fairly popular in other markets as the successor of the popular Corolla. The TRD variant is poised to replace the SportX in South Africa, with TRD also adding a sportier suspension and a body kit in addition to the supercharger.

No pricing was announced for the Auris TRD.

[Source: Worldcarfans]

 |  Jul 07 2010, 1:56 PM

“It’s been a while since I’ve used ‘Toyota” and ‘awesome’ in the same sentence,” said one AutoGuide staffer, “but these pictures are really cool.”

Toyota played a large roll in this year’s Goodwood Festival of Speed, displaying some cool race and road cars,  and the company was wise enough to take a whole bunch of pictures and throw them on a Flickr account for everyone to enjoy. Aside from the aforementioned rally cars, there’s also a hotted-up Toyota iQ, the FT-86 concept car, a Hilux pickup truck and an ice racing car based on the European-market Auris – bet you’ve never seen one of those before.

Check out all the pics from Toyota’s Goodwood display at Toyota UK’s Flickr page by clicking here. Or see a few of our personal faves after the jump:

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