Social Media Award Winners Announced at NADA

Social Media Award Winners Announced at NADA
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More and more car buyers are turning to social media to get the information they need, so at the National Auto Dealers Association (NADA) convention in Orlando, the best marketers on the social web were recognized and awarded. Continue Reading...

2013 Honda Accord Marks Debut of New HondaLink Infotainment System

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2013 Honda Accord Marks Debut of New HondaLink Infotainment System
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  Honda detailed its new HondaLink infotainment strategy today, a new feature that will debut this fall in Honda vehicles, starting with the 2013 Accord. Continue Reading...

SRT Boss Wants Performance Diesel Vehicles

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SRT Boss Wants Performance Diesel Vehicles
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Diesel is quickly becoming a new option for car makers looking to have powerful, yet fuel friendly engines. Mercedes and BMW’s AMG and M, in house tuning divisions have announced future diesel vehicles catered for performance driving, and it looks like the SRT brand will be offering its own in the future. Continue Reading...

Study Says New Car Buyers Using Social Media to Help with Process

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Study Says New Car Buyers Using Social Media to Help with Process
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Social media is a great way to keep in contact with friends, family and share baby photos with one another, but it can also be used for finding a favorable car dealership. Thats according to a new study released just on the eve of  Facebook’s IPO.  Continue Reading...

Smart Argentina Shows Off Innovative Twitter Flip Book Ad

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The Smart fortwo can fit in some pretty small places, but can it fit in a 140-character Twitter post? It certainly can, as seen on the Smart Argentina twitter page.  An advertisement made up of 455 individual tweets shows the Smart strolling downtown in a neat looking virtual flip book. Apart from the ASCII art, the ad… Continue Reading...

2012 Audi R8 Yours For a Day, Just Use Twitter

2012 Audi R8 Yours For a Day, Just Use Twitter
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Imagine ranting online about how much you want do drive a car — and having it come true. For one lucky fan last year, and now more to come, that dream will be a reality. Audi just announced the relaunch of its #WantAnR8 campaign, which boils down to a contest where R8 fans can tweet… Continue Reading...

Toyota’s Spams Twitter in Latest Social Media Campaign

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Toyota’s Spams Twitter in Latest Social Media Campaign
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Toyota wasn’t kidding when it called The Camry Effect “one of the most ambitious social media campaigns we’ve ever implemented.” In the days leading up to the super bowl, Twitter users were spammed by a whole army of Toyota’s verified Twitter accounts. Users who tweeted anything in regards to the big game, especially with hashtags… Continue Reading...

Nissan Gaining Social Media Steam

Nissan Gaining Social Media Steam
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Automakers have seen the benefits that social media can have on its brands, and as a result, are spending more time (and money) cultivating a presence on these online channels. And this effort is paying off – especially for Nissan. Nissan North America has been interacting with fans of its brands through social media and… Continue Reading...

Telsa Motors CEO Elon Musk Tweets About “Equine Romance”

Telsa Motors CEO Elon Musk Tweets About “Equine Romance”
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Is this a case of another Twitter account hacker or just Tesla Motors CEO Elon Musk having a Charlie Sheen moment? Either way, there were some strange tweets coming from Musk’s account a few days ago. On December 30, the Twitterverse was treated to Musk’s 140 character musings on Catherine the Great. What’s so strange… Continue Reading...

What a Boob! NASCAR Driver Kasey Kahne in Hot Water Over Breast Feeding Tweet

What a Boob! NASCAR Driver Kasey Kahne in Hot Water Over Breast Feeding Tweet
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How’s this for putting a breast… er, we mean foot… in your mouth? NASCAR race car driver Kasey Kahne is furiously back peddling after making some objectionable remarks on Twitter about breast feeding. The comments were made on Twitter after Kahne saw a woman breastfeeding her child in a supermarket. At first, he tweeted: “Just… Continue Reading...

Lexus Tops on Twitter Thanks to Interaction, Innovation

Lexus Tops on Twitter Thanks to Interaction, Innovation
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German automakers like BMW and Audi aren’t shy about tooting their own horn when it comes to Facebook followers. BMW has long lead the pack and currently lists almost seven million fans on the “social network”. But Facebook isn’t the only social media in town and increasingly Twitter is attracting new users. Here’s it’s not… Continue Reading...

Chevrolet Gives 3-Day Sonic Test Drive To People With Social Media Klout

Chevrolet Gives 3-Day Sonic Test Drive To People With Social Media Klout
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Chevrolet is using social media as a “sampling source”, so if you’ve got some pull on social media hubs, you could be sampling the Chevy Sonic for three days. Working with Klout, a company that rates and ranks a person’s “social influence,” Chevrolet is trying out a new kind of sampling program for people with… Continue Reading...

Three Days With the Nissan Leaf: An Emissions-Free Adventure in Tweets

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Three Days With the Nissan Leaf: An Emissions-Free Adventure in Tweets
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New car reviews are often carefully crafted pieces of prose. They’re well thought out with plenty of reflection by the author about the vehicle’s relevance, its target audience and how it stacks up against segment rivals. What they lack, however, is a sense of authenticity that comes from unfiltered opinion and reaction. Where you can… Continue Reading...
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