The Zoolander 2 marketing machine is in full effect. Continue Reading...
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The 2016 North American International Auto Show has teamed up with social media powerhouse Twitter. Continue Reading...
Subaru has earned a reputation for being one of the ultimate winter-friendly manufacturers. Continue Reading...
Disclaimer: this isn’t newsworthy. At all. It’s just entertaining and I couldn’t resist rounding it all up. OEM social media accounts that understand how to have fun are like the hidden packages in Grand Theft Auto. Continue Reading...
It isn’t often that Tesla co-founder and CEO Elon Musk’s pugnacious platitudes are met with any sort of grace. Continue Reading...
Infiniti is running at wide-open throttle right now trying to reinvent itself in a crowded marketplace. Continue Reading...
More and more car buyers are turning to social media to get the information they need, so at the National Auto Dealers Association (NADA) convention in Orlando, the best marketers on the social web were recognized and awarded. Continue Reading...
Elaborating on an earlier announcement, Honda just confirmed today that three of its 2013 models will come with Apple’s Siri voice recognition technology. Continue Reading...
Toyota is offering fans the chance to appear in its Superbowl commercial this year in a spot starring the Big Bang Theory’s Kaley Cuoco. Continue Reading...
Almost half of drivers ages 18 to 29 use the internet while driving according to a new study by State Farm. Continue Reading...
Ah, the Twitter-verse where impulsive statements become immortal. As Donald Trump continues his anti-Obama campaign, the Donald is accusing Chrysler that it will outsource Jeep manufacturing to China. Continue Reading...
Honda detailed its new HondaLink infotainment strategy today, a new feature that will debut this fall in Honda vehicles, starting with the 2013 Accord. Continue Reading...
Lexus and driver Ken Gushi are preparing to take on the Pikes Peak Hill Climb this year in a IS F CCS-R packing 416-hp and 371 lb-ft of torque. Continue Reading...
Diesel is quickly becoming a new option for car makers looking to have powerful, yet fuel friendly engines. Mercedes and BMW’s AMG and M, in house tuning divisions have announced future diesel vehicles catered for performance driving, and it looks like the SRT brand will be offering its own in the future. Continue Reading...
Social media is a great way to keep in contact with friends, family and share baby photos with one another, but it can also be used for finding a favorable car dealership. Thats according to a new study released just on the eve of Facebook’s IPO. Continue Reading...
The Smart fortwo can fit in some pretty small places, but can it fit in a 140-character Twitter post? It certainly can, as seen on the Smart Argentina twitter page. An advertisement made up of 455 individual tweets shows the Smart strolling downtown in a neat looking virtual flip book. Apart from the ASCII art, the ad… Continue Reading...
Imagine ranting online about how much you want do drive a car — and having it come true. For one lucky fan last year, and now more to come, that dream will be a reality. Audi just announced the relaunch of its #WantAnR8 campaign, which boils down to a contest where R8 fans can tweet… Continue Reading...
Toyota wasn’t kidding when it called The Camry Effect “one of the most ambitious social media campaigns we’ve ever implemented.” In the days leading up to the super bowl, Twitter users were spammed by a whole army of Toyota’s verified Twitter accounts. Users who tweeted anything in regards to the big game, especially with hashtags… Continue Reading...
Automakers have seen the benefits that social media can have on its brands, and as a result, are spending more time (and money) cultivating a presence on these online channels. And this effort is paying off – especially for Nissan. Nissan North America has been interacting with fans of its brands through social media and… Continue Reading...
Is this a case of another Twitter account hacker or just Tesla Motors CEO Elon Musk having a Charlie Sheen moment? Either way, there were some strange tweets coming from Musk’s account a few days ago. On December 30, the Twitterverse was treated to Musk’s 140 character musings on Catherine the Great. What’s so strange… Continue Reading...
How’s this for putting a breast… er, we mean foot… in your mouth? NASCAR race car driver Kasey Kahne is furiously back peddling after making some objectionable remarks on Twitter about breast feeding. The comments were made on Twitter after Kahne saw a woman breastfeeding her child in a supermarket. At first, he tweeted: “Just… Continue Reading...
German automakers like BMW and Audi aren’t shy about tooting their own horn when it comes to Facebook followers. BMW has long lead the pack and currently lists almost seven million fans on the “social network”. But Facebook isn’t the only social media in town and increasingly Twitter is attracting new users. Here’s it’s not… Continue Reading...
Chevrolet is using social media as a “sampling source”, so if you’ve got some pull on social media hubs, you could be sampling the Chevy Sonic for three days. Working with Klout, a company that rates and ranks a person’s “social influence,” Chevrolet is trying out a new kind of sampling program for people with… Continue Reading...
New car reviews are often carefully crafted pieces of prose. They’re well thought out with plenty of reflection by the author about the vehicle’s relevance, its target audience and how it stacks up against segment rivals. What they lack, however, is a sense of authenticity that comes from unfiltered opinion and reaction. Where you can… Continue Reading...