Auto News

AutoGuide News Blog


The AutoGuide News Blog is your source for breaking stories from the auto industry. Delivering news immediately, the AutoGuide Blog is constantly updated with the latest information, photos and video from manufacturers, auto shows, the aftermarket and professional racing.
 |  Nov 10 2011, 4:15 PM

Yokohama Tire Corporation’s latest “Tire Tips” video is out and will educate driver about how your tires play a role in fuel efficiency.

This is the fifth instalment in the series that focuses on how you can keep your vehicle and tires optimized for maximum fuel efficiency. Drivers will be surprised that something as easy as maintaining proper tire pressure can increase gas mileage by about four percent.

“When it comes to saving money on gas, not many consumers know how large a role tires can play,” said Fred Koplin, Yokohama director of marketing communications. “In this video we explain how alignment, tire pressure and rolling resistance can affect a vehicle’s fuel efficiency. We also provide tips on how to make sure consumers get the most out of their tires and vehicles.”

The star of this video is Yokohama’s dB Super E-spec tires. Using orange oil technology, the dB Super E-spec tires boast gas-saving low rolling resistance and feature the ultra-thin AIRTEX Advanced Liner, which helps keep tires properly inflated.

Watch Yokohama’s Tire Tips video after the jump.

Continue Reading…