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2010 Tokyo Auto Salon Coverage
By Colum Wood, Jan. 15, 2010
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Japan’s equivalent to the SEMA Show, each year aftermarket companies show off their latest performance and tuning products at the Tokyo Auto Salon.

From the street to the track, companies like Blitz, HKS, JUN, 5Zigen, Volk and Veilside show off their latest products on some of the most wildly modified cars ever made.

And let’s not forget the manufacturers. Most major OEMs set up shop at the Tokyo Auto Salon and display new models, concepts and race cars – including some very impressive Super GT cars. Many manufacturers will also use TAS to show off their latest in-house performance goodies, from brands like TRD, Mugen, NISMO and Ralliart.

Top 2010 Tokyo Auto Salon News


G’s Toyota FT-86 G Sports Concept

Toyota has recently announced its G Sports conversion car series that will be sold through Toyota-brand dealers in Japan throughout 2010. These G’s series vehicles are designed for owners interested in having a unique vehicle and several of them took center stage at Toyota’s booth at the 2010 Tokyo Auto Salon...


Tommy Kaira GT-R, First Live Photos

Famed Japanese tuner Tommy Kaira did not disappoint with the public debut of its “Silver Wolf Edition Ebbrezza-R” kit for the Nissan GT-R. As many of the factory panels as possible were replaced with carbon fiber, including on the interior where an array of dry carbon parts are used...


Lexus IS-F CCS Concept

Tucked away towards the back of Toyota’s booth at the 2010 Tokyo Auto Salon was this IS-F CCS Concept that looks to be a lightweight version of the performance-minded sedan. Not much details could be found on this CCS Concept, but we definitely fell in love with the bright orange shade and carbon fiber accents...

Breaking 2010 Tokyo Auto Salon News

Abflug FD3S RX-7 is Pretty in Pink

January 15, 2010 | After covering all the major tuner and manufacturer booths located inside the Makuhari Messe’s Convention Center, we decided to wander the Tokyo Auto Salon’s floor to see if we could spot anything that interested us...

Sportechnic Shows New Wheels Designs on Porsches, Audis

January 15, 2010 | Popularly known for tuning Audis, Sportechnic was present at Tokyo Auto Salon this year with an equal number of Audi and Porsche products...

Subaru Shows STI-Tuned Legacy Wagon, WRX STI R205

January 15, 2010 | While Subaru-fans in North America love the STI-tuned Impreza WRX, they are deprived of other STI cars offered in Suby’s home-market of Japan. One such model is the STI-tuned Legacy Wagon, sold as the Exiga 2.0 GT STI in Japan...

Gazoo Racing and G Sports Show Off Concepts in Tokyo

January 15, 2010 | How much could possibly be reported out of Toyota’s Tokyo Auto Salon booth? With G Sports and Gazoo Racing sharing the real estate it’s no surprise there’s plenty to see...

Goodyear Goes Domestic With Chevy Camaro

January 15, 2010 | We can still remember when European vehicles first started making their way over to the Tokyo Auto Salon. It raised a lot of eyebrows and had many people buzzing on how receptive the Japanese tuners and consumers would be...

DAMD if There’s Another Modified Prius at TAS

January 15, 2010 | Damned if we report an other body kit manufacturer but DAMD’s Styling Effect is highly worth mentioning. (Groan… we know). DAMD showed off a selection of its latest products at the Tokyo Auto Salon, with two new aero kits for Subaru products as well as one for, you guessed it, the Toyota Prius...

Japanese Tuner Blitz Gets Euro With New GTI

January 15, 2010 | Not many aftermarket parts manufacturers have been in existence as long as Blitz. Continuing to uphold their reputation of high quality and groundbreaking performance products, Blitz kept things rolling as usual at the 2010 Tokyo Auto Salon...

Toyota Displays Japanese-Market Mark X and Sai

January 15, 2010 | With all the commotion surrounding the FT-86 G Sports Concept and the collection of G Sports vehicles at the Tokyo Auto Salon, it would have been easy not to notice several other Toyota models worth a mention. Eventually we did manage to tear our eyes off the FT-86, only to discover the Japanese-specific Mark X and Sai on display...

Branew Debuts 370Z Aero Kit, Should Stick to Luxury Cars

January 15, 2010 | While not as well known in North America as VIP tuners like Wald International or Junction Produce, Branew is a Japanese tuning powerhouse specializing in various luxury and tuning markets including Mercedes-Benz, Lexus, Nissan, Bentley, Hummer, Porsche and Land Rover...

Abarth 500 Esseesse is Small but Wicked

January 15, 2010 | Standing out in stark contrast to all the Japanese cars, and even the other European models at the Tokyo Auto Salon, were two little toys from Fiat tuner/sub-brand Abarth, a 500 and Grande Punto. The hard-core Abarth 500 is a hoped-up version of the Fiat 500 and this particular Abarth is even more extreme thanks to an Esseesse kit...

Nissan Displays Funky MPVs from Autech Factory Custom

January 15, 2010 | As if the Nissan booth at the Tokyo Auto Salon wasn’t action packed enough with its NISMO offerings, Autech Factory Custom was present with its “Rider” series of vehicle enhancements...

Japanese Tuner Varis Displays New Parts for European Models, Plus JDM Favorites

January 15, 2010 | It’s certainly not a household name, but Japanese tuner Varis is making headway modifying not only Japanese cars, but European models as well. The company does complete transformations, with everything from aesthetics to performance, with designs that are extreme, but not quite over-the-top...

ARK Design Butchers 370Z Convertible

January 15, 2010 | We’re not too sure what to think of this 370Z Convertible. Scratch that, we know exactly what we think of this butchered 370Z...

Honda’s Insight Goes Modulo

January 15, 2010 | Honda is hoping to build a following with its line of Modulo parts in Japan, in a bid to replicate the the success that Mugen has had. On display at the Tokyo Auto Salon, Honda showcased three different Modulo-equipped versions of its Insight hybrid...

NISMO GT-R Club Sports Package Debut

January 14, 2010 | Even though Nissan’s readily available market vehicles were the center of attention at the 2010 Tokyo Auto Salon, the company’s flagship GT-R also had an offering from NISMO: a Club Sports Package...

Lexus IS-F CCS Concept

January 14, 2010 | Tucked away towards the back of Toyota’s booth at the 2010 Tokyo Auto Salon was this IS-F CCS Concept that looks to be a lightweight version of the performance-minded sedan. Not much details could be found on this CCS Concept, but we definitely fell in love with the bright orange shade and carbon fiber accents...

HKS Kansai Service Alive and Well

January 14, 2010 | HKS Kansai Service, a workshop in Japan that is part of the HKS group, had an impressive display of vehicles and products showing off their tuning prowess. Included among them were a previous-generation Skyline R34, a brand new R35 GT-R and EVO X...

D.A.D Mercedes-Benz – Double the Pleasure, Double the Bling

January 14, 2010 | Several years ago D.A.D took center stage at the Tokyo Auto Salon in Japan and the SEMA in Show North America by showing off their crystal-encrusted Mercedes-Benz SL...

BBS Porsche Panamera

January 14, 2010 | Wheel manufacturer BBS turned to the European market to appeal to the Japanese consumers at the 2010 Tokyo Auto Salon. The company’s RN wheel was the feature item on a pristine white Porsche Panamera 4S. And in true sensible BBS style, the fitment was conservative, as is the design...

Tommy Kaira Eco-Spo Aerodynamics for the Toyota Prius and Honda Insight

January 14, 2010 | Not to be left behind with all the other Japanese aftermarket manufacturers that have taken to the trend of modifying hybrid/green cars, Tommy Kaira not only impressed with its GT-R at the 2010 Tokyo Auto Salon, but with its Prius and Insight offerings too..

Nitto Tires VW Scirocco

January 14, 2010 | Passing by the Junction Produce booth at TAS 2010, nothing groundbreaking was on display; rather they stuck to their tradition of clean styling on luxury sedans. Several Lexus (Toyotas) were on display carrying what we’ve come to expect over the years from JP...

Junction Produce Sticks to Tradition

January 14, 2010 | Passing by the Junction Produce booth at TAS 2010, nothing groundbreaking was on display; rather they stuck to their tradition of clean styling on luxury sedans. Several Lexus (Toyotas) were on display carrying what we’ve come to expect over the years from JP...

Nissan Room + Max = Roox

January 14, 2010 | Nissan had their Roox on display, a minicar that originally debut at the Tokyo Motor Show in late 2009. Despite its small size, Nissan has marketed their Roox minicar as the most spacious four-seater in its class...

Wald International Stays Luxurious, Goes Euro

January 14, 2010 | Over the years Wald International has solidified itself as one of the premiere tuners of luxury vehicles in Japan. Recently the company has expanded its line of styling products to include European vehicles, most noticeably those from Mercedes-Benz and BMW...

J’s Racing Honda Insight and S2000

January 14, 2010 | While many Japanese aftermarket tuners are taking on the newest models including many of them turning towards European applications, J’s Racing has stuck to what they know best: Hondas...

Toyota Prius Custom Plus Concept and Tom’s Prius

January 14, 2010 | There is no doubt that the Toyota Prius is the heavy favorite at TAS 2010. Literally every single booth has one and it’s hard to take 20 steps without spotting another tuned Prius...

Nismo Offers Tuned FairladyZ, Skyline Coupe and Skyline Sedan

January 14, 2010 | Nissan never fails to impress at Tokyo Auto Salon and 2010 was no exception to the rule. In-house tuning company NISMO showed off its offerings for the brand’s most popular performance platforms, the FairladyZ, Skyline Coupe and Skyline Sedan, or as they’re known in North America: the Nissan 370Z, Infiniti G37 Coupe and G37 Sedan...

Carlsson Impresses with a Stable of Modified Benzes

January 14, 2010 | As much as the Japanese love modifying and tuning their cars, enthusiasts in the land of the rising sun love to get their hands on a fine German luxury car...

Toyo Tires IS-F

January 14, 2010 | Showing off Toyo Tires’ Proxes C1S rubber was a Lexus IS-F sporting a very innovative vinyl wrap. From far the car looked to be a matte silver, but up close the wrap has a brushed aluminum theme. Another interesting piece to this IS-F was the Hamann styling...

Fairy Design Porsche Panamera

January 14, 2010 | With the introduction of Porsche’s luxury sedan to the market, it’s no surprise that the aftermarket has already jumped on this platform...

ASI Green Toyota Prius

January 14, 2010 | Seen at the booth of wheel manufacturer RAYS Engineering at the 2010 Tokyo Auto Salon was a nicely tuned Prius by ASI. Called the ASI Green Prius, this car is part of a new line of ASI tuning kits aimed at hybrid models. Currently it also includes a kit for the Honda Insight...

Honda Shows Off Civic Type-R Euro and Sports Modulo

January 14, 2010 | It has been over a decade since North America was introduced to Honda’s infamous Integra Type-R. At the 2010 Tokyo Auto Salon, Honda is showing off two versions of its tuned Civic Type-R; one in hatchback form and another in sedan form. ..

Tommy Kaira GT-R, First Live Photos

January 14, 2010 | Famed Japanese tuner Tommy Kaira did not disappoint with the public debut of its “Silver Wolf Edition Ebbrezza-R” kit for the Nissan GT-R. As many of the factory panels as possible were replaced with carbon fiber, including on the interior where an array of dry carbon parts are used...

ASI Ferrari F430 Spotted

January 14, 2010 | We have been following the ASI Ferrari F430 design since its initial concept stages and we were excited to finally spot a finished product in person. ASI is famous for some very wild creations, includig a matte-white widebody Bentley Continental GT, which debuted at the SEMA Show several years back...

G’s Toyota FT-86 G Sports Concept

January 14, 2010 | Toyota has recently announced its G Sports conversion car series that will be sold through Toyota-brand dealers in Japan throughout 2010. These G’s series vehicles are designed for owners interested in having a unique vehicle and several of them took center stage at Toyota’s booth at the 2010 Tokyo Auto Salon...

Tommy Kaira Set to Debut Nissan GT-R Aero Kit

January 14, 2010 | Japanese tuner Tommy Kaira is set to unveil an aggressive aero kit for the Nissan GT-R at the Tokyo Auto Salon. The kit is set to include a new carbon fiber front bumper, new front fenders, side skirts, a rear diffuser and rear spoiler...

Honda Insight Sports Modulo Concept Focuses on Exciting Eco

January 7, 2010 | While Honda has made known plans to squeeze added fuel economy out of its Insight, the Japanese automaker is set to debut a new concept that looks at the sporty side of the hybrid. Called the Insight Sorts Modulo Concept, it is set to debut at the Tokyo Auto Salon later this week...

Report: Nissan to Display Nine Modified Vehicles at Tokyo Auto Salon, Including 2010 NISMO GT-R

January 7, 2010 | Nissan is preparing an onslaught of modified vehicles for the 2010 Tokyo Auto Salon, working with partners like Autech and NISMO. An included in the list of nine custom Nissan’s will be a NISMO-ized 2010 GT-R, featuring a new NISMO Data Logger Kit. This kit allows an owner to download data collected by the onboard computer so it can be analyzed and shared...