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2010 Mazda Cars

Mazda has long been a smaller player in the market, but products like the Mazda3 compact sedan and hatchback, the MX-5 roadster and the RX-8 sports car are instantly recognizable. Other vehicles, like the CX-7 and CX-9 crossovers and the Mazda6 sedan have won critical acclaim but little in the way of sales success. Mazda is the only car company to stick with the rotary engine, and has used it to position itself as a purveyor of sports and affordable cars.

Mazda originally started out producing arms for Japan during WWII, but launched their first car, the R360 in 1960. Mazda’s rotary engines brought the company fame and success, with the RX-7 sports car gaining a substantial following in North America. In 1989, Mazda launched the Miata roadster (now known as the MX-5) which has become the best selling sports car of all time. Mazda’s mainstream products have yet to achieve quite the same success, but a new range of fuel efficient engines and vehicles, branded as SKYACTIV, should help the brand reach their ambitious North American sales targets and match Mazda’s notable success in the rest of the world.
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  • 2013 Mazda CX-5 Review - Video 2013 Mazda CX-5 Review - Video
    Driving Mazda’s new crossover on the racetrack is plenty fun. But it’s the rest of this package that makes the CX-5 a viable compact crossover.
    read full story
  • 2012 Mazda3 SkyActiv Review [Video] 2012 Mazda3 SkyActiv Review [Video]
    More of an all-new engine, than an all-new model, the 2012 Mazda3 delivers high fuel economy without many of the drawbacks.
    read full story
  • 2012 Honda Civic Si vs. 2012 MazdaSpeed3 [Video] 2012 Honda Civic Si vs. 2012 MazdaSpeed3 [Video]
    Did Honda bring a knife to a gunfight with the Civic Si against the turbocharged Mazdaspeed3 for this ‘hot version’ front-wheel drive shootout? Cue the Wild West music and take cover, because we’re shootin’ from the hip on this one!
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  • Mazda SkyActiv Prototype Review [Video] Mazda SkyActiv Prototype Review [Video]
    SkyActiv is the term Mazda has given to its new lineup of engineering solutions, ranging from platforms to engines to transmissions. At the SkyActiv Technology Workshop Mazda invited select journalists to peek inside the future of the brand, learn plenty and even drive prototypes.
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  • 2011 Mazda MX-5 Miata Review [Video] 2011 Mazda MX-5 Miata Review [Video]
    Bigger and heavier, yes, but when compared to the first-generation Miata the MX-5 retains all of the original’s fun and wraps it in a more livable package.
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  • 2012 Mazda5 Review 2012 Mazda5 Review
    Despite being an all-new model, the 2012 Mazda5 doesn’t get any big changes. Luckily for Mazda they don’t have to try too hard, as the 5 is all alone in the mini-minivan segment. Still, that doesn’t change the fact that it’s one of the best examples of practicality, style and price on the market.
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2013 Mazda CX-5 Review - Video
 Driving Mazda’s new crossover on the racetrack is plenty fun. But it’s the rest of this package that makes the CX-5 a viable compact crossover.
  • Mazda Revolution Ads Promotes New Skyactiv Tech Videos Mazda Revolution Ads Promotes New Skyactiv Tech Videos Mazda claims that the future of driving begins now with their Skyactiv Technology, and they’ll be running some new ads to support just that. Dubbed “Revolution”, the new television commercial will reinforce that Mazda hasn’t lost sight of its...
  • Mazda CX-5 is Truffula Tree Certified in Dr. Seuss The Lorax Video Mazda CX-5 is Truffula Tree Certified in Dr. Seuss The Lorax Video Mazda has found a clever way of co-branding with a Hollywood blockbuster this year, teaming up with the children’s themed, Dr. Seuss’ The Lorax. While Acura has teamed up with the new Avengers movie, the Mazda CX-5′s appearance in The Lorax is not only more...
  • 2011 Tokyo Motor Show Video Wrapup 2011 Tokyo Motor Show Video Wrapup The Tokyo Motor Show has come and gone and won’t be back for another two years. If you missed out on all the excitement (and wacky concept cars) then watch AutoGuide’s video wrapup, with ten short spots highlighting all the most exciting new models. If you’re...
  • 2012 Mazda3 SkyActiv Review [Video] 2012 Mazda3 SkyActiv Review [Video] More of an all-new engine, than an all-new model, the 2012 Mazda3 delivers high fuel economy without many of the drawbacks.
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