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Recent AutoGuide News
Bobby Likis & Auto Guide Team Up
March, 01, 2007
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Dude, Here's Your Car!
February, 27, 2007
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Auto Guide Debuts at NADA
January, 23, 2007
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AutoGuide Gets New Crew Chief
December, 07, 2006
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New Look AutoGuide
October, 09, 2006
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Bobby Likis and Auto Guide's Pit Crews. Team up for a New Online Adventure.
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Used Cars Online Leader and Radio Star's "Car Clinic" Gear Up for the Race to Success
March, 01, 2007
Atlanta, GA - (March 01, 2007) AutoGuide.com, the leading Web site for used cars buyers and sellers, is excited to announce its new partnership with radio host Bobby Likis and his show "Car Clinic." Seasoned auto professional, Likis is acknowledged by industry and consumers as "Bobby talks the walk" and hosts nationally syndicated, automotive-oriented programs that are broadcasted on radio, Sirius Satellite Radio, PalTalk, Podcast, Internet and television.
"AutoGuide.com" continues to extend its reach for used autos with new and innovative marketing tactics. The new partnership with Car Clinic allows Autoguide.com to extend its brand beyond the Web to a loyal audience of both car enthusiasts and hobbyists," says Evan Kramer, VP of AutoGuide.com.
During this partnership, Likis will feature Auto Guide-focused programming in his weekly shows on Saturday mornings from 10 a.m. to 12 p.m. The shows will include podcasts, vehicle assessment videos and "Car Clinic" vehicle reviews, to name a few.
Likis notes "AutoGuide.com" is the perfect match for Car Clinic's consumer audiences, as they look for their perfect automotive match. Since vehicles can be searched by brand, body style or lifestyle, buyers have ultimate flexibility. I'm especially looking forward to making some on-air pairings between Car Clinic callers and AutoGuide.com vehicles!"
The highlight of this partnership is used cars reviews produced by Likis, who is an acknowledged expert and has worn many hats in the automotive industry: technician, race car driver & pit crew, automotive service center owner, industry consultant. AutoGuide.com users will get a unique benefit of listening to an industry expert advice, while getting informational help in the used autos decision-making and buying process.
Likis will also produce unique content for AutoGuide.com, highlighting different aspects of buying and selling used cars online. Auto Guide consumers will be able to access this content directly on Web site and watch and listen to tips from the automotive guru. Stay tuned for more, including video clips on assessing a used car you're looking to buy.
"Bobby Likis Car Clinic" is syndicated on almost 60 radio affiliates, including WNDB in Daytona Beach, FL, and KCAA in San Bernardino, CA. Most importantly, Bobby Likis is also heard on satellite and Internet radio, which have no geographical and reach boundaries.
About Used Autos Publication, Auto Guide
AutoGuide.com, an online division of Consumer Source, Inc., is leading the automotive Web industry by providing used cars buyers and sellers with the easiest, most relevant and trusted buying experience by presenting innovative tools and resources to help simplify the car buying process and guide consumers toward an informed buying decision.
Auto Guide is the affiliated print publication that provides the most comprehensive listings of used cars, SUVs and trucks available for sale on the market.
With detailed auto reviews, used vehicles photos and consumer tools like payment calculators and VIN checks, both consumers and advertisers can count on Auto Guide. Buyers can search and find the perfect used auto, while dealers get more online leads.
For advertisers, display advertising provides sellers with the opportunity to showcase their most attractive automotive offerings. Auto Guide's innovative Printernet strategy provides advertisers with the most efficient and flexible way of listing their inventory and attaining maximum exposure both in print and on the Internet.
AutoGuide.com boasts a huge inventory of hundreds of thousands of used vehicles in 13 major U.S. markets, and the innovative new search functionality makes it easier for online users to access the inventory and buy a used auto that fits their lifestyles: be it a "Gridlock Fighter," or a "Desperate House Wife."
About Bobby Likis and Car Clinic
Bobby Likis has worn every hat in the automotive industry: technician, race car driver & pit crew, automotive service center owner, industry consultant, and radio & TV talk-show host.
Acknowledged by industry & consumers, "Bobby talks the walk," as he hosts nationally syndicated, automotive-oriented programs (originating from his all-digital, custom-designed studio located within his service center) on broadcast radio, Sirius Satellite Radio, PalTalk, Podcast, Internet, American Forces Radio Network and television.
Likis has been published in Motor Age, BE Radio & AutoInc.; produces a monthly e-newsletter and authors a weekly newspaper article. He's a seasoned pro who can speak elegantly, knowledgeably and engagingly on subjects running the automotive lifestyle gamut. About AutoGuideStriving to be the complete resource for buying used autos, AutoGuide.com (a division of Consumer Source, Inc.,) and its affiliated print publication AutoGuide, provide the most comprehensive listings of used cars, SUVs and trucks available for sale on the market. AutoGuide.com features used vehicles photos and auto reviews to help consumers find the best car on the market. Buyers can also shop by make and model and pick used autos appropriate for various lifestyles.
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Dude, Here's Your Car! I Found it on AutoGuide.com
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Used Autos Leader Fuels Up a Buzz on New Search Feature
February, 27, 2007
Atlanta, GA - (February 27, 2007) Yet again, AutoGuide.com is sparking Internet users' interest by introducing its newest Body Style and Lifestyle Search functionality. The buzz is spreading around, and folks can't help but chat about better ways to search for used cars online.
Value_Seeker: Hey did u c that new gadget autoguide launched? Its only the coolest way to search for the cheapest used cars online.
FastFurious: U R so cheap... dude, I've got the need for speed... power, turbo, and chrome, gotta have the shiny chrome.
MaterialGirl34: Boys, always talkin about toys, its 'bout style... can they help me find a chic automobile... to take me to the party?
DesperateHouseWife: Party? Anyone want to babysit? could I just find something that I can sit in... quietly... um maybe an excalade or something?
DINK2000: Oooo, not gonna help ya out there on the babysitting... but i needed a luxury used car and autoguide.com had cars for my lifestyle.
SurfsUp4Shore: wassup! I just found a new ride on autoguide.com. totally matched me to a sweet ride. Yay, road trip to catch waves in Cali ?
RockStarGal00: What did you say about style? I want a big car, to make a big statement... a sedan... wait and a motorcycle... yeah that 2...
GreenAcres: No problemo, autoguide helped me search for the body style I wanted... for towing capacity and enough cargo space to carry all my flowers and gardening tools nicely!
GridlockFighter: Grr..style, R U nuts? R U in traffic at all? I need economy! I want a used car that won't bite me in the wallet each time I fill up.
Nuclear_Family_man: Hey road warrior, check out the compact cars... maybe even a hybrid. better yet, try seaching for Toyota...
GASngleMom: Ok kids are down, what did I miss?
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About AutoGuideAutoGuide.com has just made it even easier to search for that perfect used auto! With the launch of the site's brand new search functionality, that allows online consumers to search for used cars online by lifestyle, body style and brand, AutoGuide.com is once again proving that it is possible to "Stop Searching and Start Driving."
"The addition of Body Style and Lifestyle Search is just the beginning for Autoguide.com, as to how we are looking to differentiate ourselves in our approach to showcasing vehicles," says Evan Kramer, Vice President of AutoGuide.com.
"We are excited about the new search functionality on AutoGuide.com and hope used car buyers will share our excitement, as they search for their perfect cars that perfectly match their lifestyles and identities. In fact, I think I may have found my inner Rock Star," adds Tracy Young, Director of Consumer Marketing for Consumer Source Inc.
AutoGuide.com boasts a huge inventory of hundreds of thousands of used vehicles in 13 major U.S. markets, and the innovative new search functionality makes it easier for online users to access the inventory and buy a used auto that fits their lifestyles: be it a "Gridlock Fighter," or a "Desperate House Wife."
With detailed auto reviews, used vehicles photos and consumer tools like payment calculators and VIN checks, both consumers and advertisers can count on Auto Guide. Buyers can search and find the perfect used auto, while dealers get more online leads.
Striving to be the complete resource for buying used autos, AutoGuide.com (a division of Consumer Source, Inc.,) and its affiliated print publication Auto Guide, provide the most comprehensive listings of used cars, SUVs and trucks available for sale on the market.
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Used Autos Maverick, Auto Guide, to Debut at NADA Convention
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Used Cars Division Signals Yet Another Achievement on the Industry's Racetrack
January, 23, 2007
Atlanta, GA (January 23, 2007) - Auto Guide and AutoGuide.com, the used autos print and online publications, announce their debut appearance at the forthcoming 2007 National Automobile Dealer's Association convention in Las Vegas, NV. Participation in this year's NADA convention, slated for the first week of February, is the first for the used cars division of Consumer Source Inc.
James Moon, "crew chief" of the used autos division, looks forward to "exploring the landscape and interacting with dealers." The VP of Auto Guide also notes that Auto Guide's team is set to unveil its new and improved print magazine that is "different than anything in the used autos market." "The repackaged publication provides an excellent opportunity for Auto Guide to serve dealers through consumers, satisfying the needs of both," adds Moon.
Part of the Auto Guide's unique "Printernet" strategy, which combines the best attributes of the two major mediums, is to develop new features and functionality on AutoGuide.com to make searching for used cars online faster and easier than ever.
While the AutoGuide.com's smart search is helping used cars online shoppers to "Stop Searching and Start Driving;" the used cars dealers get a more efficient connection with consumers, thus increasing their sales numbers and inventory turnaround.
Evan Kramer, VP of AutoGuide.com says, "In 2007, Auto Guide and AutoGuide.com will begin to utilize the momentum and building blocks of its first few years of initial start-up to make significant progress in the advertising market for used autos for both dealers and car shoppers." And there's more to come in the future. Stay tuned - Auto Guide has a big story to tell!
When at the 2007 NADA convention, don't miss booth #2194C, where Auto Guide and AutoGuide.com will be showcasing their print and online product offerings. Come by, chat with folks and pick up a copy of the new magazine. Do not forget to drop the secret phrase ("Auto Guide car") to get a special goodie. About AutoGuideStriving to be the complete resource for buying used autos, AutoGuide.com (a division of Consumer Source, Inc.,) and its affiliated print publication AutoGuide, provide the most comprehensive listings of used cars, SUVs and trucks available for sale on the market.
AutoGuide.com features used vehicles photos and auto reviews to help consumers find the best car on the market. Buyers can also shop by make and model and pick used autos appropriate for various lifestyles.
For advertisers, display advertising provides sellers with the opportunity to showcase their most attractive automotive offerings. AutoGuide's innovative Printernet strategy provides advertisers with the most efficient and flexible way of listing their inventory and attaining maximum exposure both in print and on the Internet.
With our huge inventory of hundreds of thousands of used vehicles in 16 major metro markets in the U.S., our innovative Guided Search System, detailed auto reviews, helpful consumer tools like payment calculators and more, consumers and advertisers can count on AutoGuide to help users find the perfect used auto. About NADAFounded in 1917, the National Automobile Dealers Association represents more than 19,700 new car and truck dealers, both domestic and international, with more than 43,000 separate franchises. The NADA conference is considered one of the most important yearly events in the U.S. automotive industry.
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AutoGuide Gets New Crew Chief
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One of the Nation's Best Resources for Used Cars Stays in the Fast Lane by Naming a New VP
December, 07, 2006
Atlanta, Georgia - (December 7, 2006) AutoGuide, a division of Consumer Source, Inc., (CSI) and the nation's fastest growing resource for used autos, announces the appointment of James Moon as Vice President. This appointment is just another step in transforming the company from a start-up launched less than two years ago to a force to be reckoned with in the very competitive market of used cars.
James Moon comes to AutoGuide (www.autoguide.com) after successfully heading up the New Homes division of CSI. Since joining the company in 1998, he has served in various roles including Southeast Regional Director and Director of New Business Development for the New Homes division. James began his tenure at Consumer Source as a Publisher for Apartment Guide in Miami. Throughout his CSI career, Moon has demonstrated an ability to design and develop high performance teams, as well as to achieve strong financial results.
Moon began his business career in 1985 by joining the Federal Reserve Bank as a mail clerk, while attending college, and quickly rose through the ranks. After 11 years with the Federal Reserve, Moon joined GTE Wireless (now Verizon) as a Major Account Manager laying the foundation for his successful sales and management career.
Moon's experience also includes serving as General Manager for a large used autos publishing company in Miami and the Florida Keys, where he managed a $13 million operation, including sales and distribution of 21 titles and production of three local magazines. His tenure there will be a powerful advantage for AutoGuide, as it stands poised to break out in the used cars scene.
Bob Metz, CEO of Consumer Source, Inc., notes that "James' knowledge of the automotive industry and success in the New Homes division gives AutoGuide the leadership it needs to ensure growth and expansion consistent with its potential and prior performance." Metz also added, "We are very confident in his leadership and know that he will move the AutoGuide division forward. His track record speaks for itself as does his dedication and talent."
Moon, a top honors graduate with an MBA from the University of Houston, takes the wheel at AutoGuide immediately. About AutoGuideStriving to be the complete resource for buying used autos, AutoGuide.com (a division of Consumer Source, Inc.,) and its affiliated print publication AutoGuide, provide the most comprehensive listings of used cars, SUVs and trucks available for sale on the market. AutoGuide.com features used vehicles photos and auto reviews to help consumers find the best car on the market. Buyers can also shop by make and model and pick used autos appropriate for various lifestyles.
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A New Look AutoGuide
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Consumer Source Interactive Keeps Used Car Buyers In Mind With the Relaunch of AutoGuide.com.
October, 09, 2006
Atlanta, GA (PRWEB) - Consumer Source Interactive announced today the relaunch of their used autos site, AutoGuide.com. The site has been redesigned to help customers easily navigate their used auto search and find relevant vehicle information to make informed buying decisions.
The new site features Guided Search, an advanced search tool that helps consumers to narrow or broaden their selections at any point during the process of finding their ideal auto choice. This tool supports AutoGuide.com's goal of improving the consumers' auto buying experience. It also leverages the AutoGuide.com Endeca-powered database.
The new and improved Autoguide.com has been designed to guide the user to their ideal used car. Rather than engaging the consumer in a complex search process, we've simplified the search process by keeping users in mind throughout our design, thus rather than forcing users to go through a cumbersome ordeal to find their ideal car, we bring their ideal car to them through our guided search capabilities. Our long term strategy is to architect a buyer-friendly site packed with useful content and features and functionality geared towards making the used car buying process quick, easy and effective." says Badal Vyas, AutoGuide.com Product Marketing Manager.
The site also received a face-lift to its interface. This cleaner, more modern look and feel represents AutoGuides.com's new attitude as the site of the future. In addition, consumers will find car model information down to the trim package and vehicle reviews powered by New Test Car Drive. These comprehensive car reviews provide a vehicle overviews, exterior and interior descriptions, actual and stock photos, driving impressions and vehicle summary that are geared towards helping consumers make their final decisions.
"The Autoguide's content strategy is built around the user and the process of finding more used cars online with fewer clicks. Our goal is to provide useful and valuable content, as we strive to help users to stop searching and start driving," says Irina Guseva, AutoGuide's Senior Manager for Content Strategy. "AutoGuide.com" features 'driving impression' reviews that describe the feel and character of a vehicle: from how its engine sounds to how it handles sharp turns. It feels like you are on a test drive, while still sitting in front of your computer," adds Guseva.
"The Autoguide.com web site represents a significant growth opportunity for Consumer Source and the Automotive Division," says Evan Kramer, Vice President, AutoGuide.com. He adds, "We strive to position ourselves as the top destination web site for used cars buyers on the World Wide Web. With the relaunch of Autoguide.com today, we have taken significant steps toward achieving our goal," Kramer adds.
About UsConsumer Source, Inc. is the leading publisher and distributor of free print and online media guides in the United States with Apartment Guide/ApartmentGuide.com, New Home Guide/ NewHomeGuide.com and Auto Guide/AutoGuide.com. All of the Company's media products are free, dedicated directories of category specific content that attracts a uniquely targeted audience actively seeking to rent an apartment, buy a new home or a car.
The Company distributes over 26 million print guides annually through its proprietary distribution network, DistribuTech, the leading national distributor of free publications with over 50,000 distribution locations. The Company's online guides are visited by over 33 million users annually and are marketed to these end customers through millions of print guides, search engine optimization, e-mail marketing, and partnerships with leading online companies such as Google, Yahoo, Advertising.com, etc. Consumer Source believes that its strong print and online distribution and the targeted nature of its integrated media products provide its advertising customers with some of the most cost-effective channels to reach their customers.
Consumer Source is a wholly owned subsidiary of PRIMEDIA, Inc. and is referred to as the Consumer Guides Division within PRIMEDIA's public disclosure.
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Contact InformationEvan Kramer AutoGuide.com http://www.autoguide.com 678-421-3617
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