Cadillac To Hault Sales in Half of Europe

Colum Wood
by Colum Wood

Cadillac has made the move to stop selling its vehicles in half of the European countries it currently has a presence in – this according to a report in Automotive News. There is no word on exactly which of the 25 countries will be affected but two markets that are guaranteed to still carry the Cadillac brand are Russia and the U.K.

The news comes as Cadillac’s European distributor Kroymans Import Europe faces brankruptcy. As a result a European court has decided to appoint a third party to take control of the 3,500 unsold vehicles at Kroyman’s 165 dealerships across Europe. Presumably the models will be dumped in the European markets which will retain a Cadillac presence.

The move also involves General Motors’s other U.S. brands in Europe including HUMMER and Corvette.

[Source: AutomotiveNews via AutoBlog]

Colum Wood
Colum Wood

With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.

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  • Oakley Oakley on May 12, 2009

    cadillac is the ultimate american automobile it shows that americans are in touch with technology ,quality,and the american dream I am yet to understand how americans can spend 3to5 times the money when cadillac is the ultimate example of america p.s the lexus stinks